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Marketing InformationSecrets of Trade Show SuccessThe ropers at Annie Oakley's Real Western Dudette Ranch were all riding high in the saddle. It was just before their first ecotourism and adventure travel trade show in Chicago, and they just knew they would rope in big sales. Six Secrets to Creating Successful Tourism Marketing, Websites, Ads, Tradeshow Booths, & MoreIf you want to substantially increase your tourism prospects and sales without a lot of effort and expense, then read on and prosper. You are going to learn the power and impact of the written word. How to Write a Fundraising Thank-you Letter for Example (Includes a Free Sample)Thank-you letters are one of the most important letters that your non-profit mails to donors. They remind donors that they made the right decision in supporting your organization. They show that you are grateful for the donors gift. As a bonus, thank-you letters increase donor loyalty, strengthen relationships with your donors and increase your chances of receiving more gifts in the future. So here are some pointers for writing effective thank-you letters. Another Commercial? Dont Touch That Dial! Watch & LearnWhen commercials come on the television do you get up and head for the kitchen to get a snack? Do you tune out the radio when commercials start? Do you skip over advertisements in newspapers and magazines? Dont Think Like A Package Designer - Think Like A CustomerSome of the most successful package introductions have come from people who knew nothing about package design. How can that make sense? Designers are creative. They get paid to design packaging, which may or may not necessarily be what the customer wants or needs. Good designers keep up with the latest design trends and technologies. What's hot and what is not in might be the perfect answer to a package design. But what if it is not? 5 Steps to Success: A Surefire Way to Achieve Your GoalsNo doubt you started this year with some big ideas about what you wanted to accomplish. I know I did! Ready, Fire, Aim!You probably read my headline and thought, wait a minute, isn't that backwards? Isn't it supposed to be "Ready, Aim, Fire?" Take My Commitment (to Your Biz) Quiz!Starting and managing a successful small business takes time, energy, money and a HUGE commitment. But the payoff can also be HUGE, in terms of personal accomplishment, satisfaction, happiness, and M0NEY! So just how committed are you? The Surprise Inside!Think about all those Cracker Jacks you ate as a kid. What?s your lasting memory? I?m guessing it?s not the taste, but the surprise inside ? that tiny package that contained a simple puzzle, brain teaser or temporary tattoo. Today, I still glance over my kids? shoulders reliving fond memories every time they open one. Is Your 4X4 Trail Rated??Traction. Articulation. Ground Clearance. Maneuverability. Water Fording. We've put your new Jeep vehicle through extreme tests on the most extreme off-road terrain we could find. Trail Rated means your Jeep vehicle is designed to surmount any obstacle you're likely to encounter and some you may never see.? ? Statement on Jeep Web site Why Do They Buy?A recent issue of Entrepreneur magazine included a marketing story with five important questions all business owners should be able to answer about themselves and their competition. Sleigh Bells Ring...And Cash Registers, TooDuring the holidays, folks everywhere shop many long hours to buy gifts for the important people in their lives. Spending at this time of year is one of the driving forces of our economy, and retailers go to great lengths to make the frenetic experience a festive one. Macy?s Thanksgiving Day Parade, the NeimanMarcus catalog, FAO Schwarz toy decorations and Saks Fifth Avenue window displays are all part of Christmas marketing lore. The Benefits of a Marketing PlanWhat is a Marketing Plan?Marketing is to do with matching the features and benefits that your products and services are able to provide with specific customers and then telling those customers why they should buy them from you. Your marketing plan details how to do this. A Marketing Plan is a document that supplements your business plan and brings together all your market research so that you can work out exactly where your business is going and how it is going to get there. Tradeshow Booth Cures - Ancient Cures for Modern Day ProblemsAt first glance, nothing seems more chaotic than a trade show floor. Jaded buyers rush by, hell bent on seeing the people on ?their list?, while the newcomers seem a little bewildered by it all. The noise from the crowd rises and falls in a steady drone while flashing lights and other cheap tricks add to the confusion. But in this apparent disorder, a simple truth exists. The tradeshow floor is alive, full of energy and momentum. It?s energy flows and eddies around us and best of all, it?s possible to manipulate it for our benefit. Tradeshow Booth Cures - Living ColorFeng Shui is the Ancient Chinese practice of configuring home or work environments to promote health, happiness, and prosperity. By utilizing elements such as light and color, Feng Shui Masters used their skill to promote the flow of ?chi?, or vital energy , to protect and enhance the prosperity of the Imperial Dynasties. Widely practiced today, Feng Shui theory focuses on methods to manage the flow of energy and with skillful application, can effectively lead people into your booth.
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