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Marketing InformationHow to Create a Countdown�Marketing CalendarJust like there are reverse dictionaries, there is a reason to create a count down calendar. A count down calendar starts with Franklin Covey?s philosophy, "start with the end in mind." A Good Marketer: What?s the Measurement?As a business owner, you know how valuable being good at marketing is. Yet, I have found working with business owners for the past 20 plus years that 99.9% of them have never defined what a good marketer is -- what it means in their terms. Features and Benefits BrainstormingThis is it what I use BEFORE I begin to write any marketing copy or launch any new product or service. You can complete this with the by-hand method listed here or use the form that I've created (available in the FORMS section of our web site, http://www.abundancecenter.com/forms/main.htm). Renting Your Mailing Lists to OthersRESOLVING THE "PROPRIETARY" DILEMMA... SHOULD YOU RENT YOUR OWN MAILING LIST TO OTHER BUSINESSES ? Marketing Lessons from SantaIf a nonexistent man can change the world and millions of people with a message of joy then his marketing plan surely works. Right? Then what has Santa been doing right all these years that we can learn from? Keeping Your Mailing List Clean and EfficientCopyright 2004 by DeAnna Spencer Insiders Secret to Selling Mailing ListsIf you've got a mailing list of at least a thousand names or more, you're sitting on a gold mine. All it takes is for you to get the word out that you've got a mailing list for rent, at a competitive price, and you should be home free! Creating And Maintaining A Mailing ListWAYS TO USE A MAILING LIST Benefits of Developing & Maintaining a DatabaseA database is more than a simple list of names and addresses. What turns a list into a database is the additional information, coupled with your ability to select names from or report on the list using any combination of data elements. 10 Important Steps to Mail Order SuccessThere are a number of difficulties a beginning entrepreneur may encounter that can "torpedo" his business almost before he knows it. But the wise mail order dealer can sidestep some of the pitfalls of operating his own business by recognizing and avoiding the following common mistakes. Marketing Strategy and Template for Independent ProfessionalsHaving a marketing strategy and marketing approach is very important. Thus, instead of recreating the wheel, here is a short, sweet, easy-to-understand marketing strategy template to help you place your ducks are in a row in designing your marketing strategy. Stop Your Marketing LeaksThirty percent of all the drinkable water that runs between the plant and your faucet is lost to leaky pipes. In marketing, thirty percent of our business is lost to leaky follow up. Even professional sales people have leaky follow up when they stop after one or two contact points. 21 Ways To Expand Your Subscriber ListExpanding your subscriber list, whether it be for your ezine, newsletter -- printed or electronic -- takes persistence, and commitment. Not to mention time and letting go of the frustruation of it all. Ten Amazing Ways To Increase Attraction at a Trade ShowThese ideas are for anyone that has a small budget to work with or is just starting to expand into exhibiting at trade shows. Three Alternative Methods On Getting Quality Testimonials with BonusHere are three alternatives to increase your testimonial numbers or their quality. Create an online diary or blog, use an auto responder method, set up a form on your web site or set up a survey.
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