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Marketing Information

Do You Have This Important Tool in Your Marketing Arsenal?


Many business owners do not understand the authenticity and validation that a simple toll-free number adds to their business presence.

Meaning and Marketing - The Trigger


In previous articles under "Meaning and Marketing", we havelearned about the verb "To Be" and that the name of God isI AM.

The Biggest Needle In The Haystack


Hello everyone! Have you ever been curious about something, and wanted to learn about it? If you?re like me, I am a pretty curious fellow, I really like to learn.

Hello, My Name Is . . . What Your Name Tag Says About You


When you attend networking functions, what kind of name tag do you wear? One of those sticky things you scrawled your name on, or something a bit more sophisticated? For just a few cents to a few dollars, you can have a classy, customized name tag that will draw attention and comments and help you make the most of every networking opportunity.

My Product is Obviously Better ? Why isn?t it Selling?


The movie, ?Field of Dreams? opens with a farmer standing in a cornfield. He hears a disembodied voice saying, ?If you build it, he will come??by the end of the movie the mantra has changed to ?If you build it, they will come?.

Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials


Easy Direct Marketing Methods for Insurance Agencies

Sponsorship: A Key to Powerful Marketing


Sponsorship is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the trade show arena. With this in mind, you can find unlimited opportunities to broaden your competitive advantage by increasing your credibility, image and prestige in sponsoring events attracting your target market.

Promotional Products


As a promotions director for a lot of super markets, one of my key responsibilities was finding promotional products for the events we make. I worked with distributors to order, design and customize these items to promote the super markets image to the general public.

Every Days a Holiday!


You probably know that February 2nd is Groundhog Day. But did you know that it is also Kiwi Fruit Day, Laugh and Grow Rich Day, and Bonza Bottler Day(tm)? Each of these holidays was created by someone who wanted to commemorate or promote something. FYI?Bonza Bottler Day occurs each month when the number of the month is the same as the number of the day (e.g., March 3, April 4, etc.) and it is heralded as "an excuse to have a party at least once a month."

How to Save Thousands on Your Marketing


Marketing can be expensive. It doesn't have to be, but sometimes you will spend more than you should. Usually you'll realise this after you've done it. But here are two tips that can save you thousands of dollars.

Developing a Contact List- Part One


One of the most essential things to successful networking is your Contact List. When you start a business, developing one is the first step in promoting and marketing your company. As you write your business plan, it is helpful to make this list to start to develop an idea of who your customer base will be.

15-Minute Marketing: Lots of Results in Little Time


Do you think you don't have enough time to market? Here's a solution that can help you get started on marketing, or any other task you've been putting off.

Making Networking Work


Several years ago, "networking" was the hot buzzword. Everyone was talking about building their network, because this was the secret to becoming incredibly successful. Well, yes, networking is a great way to build a business, but not necessarily the way a lot of people went about it.

5 Ways to Give Your Web Site a Big-Company Look and Feel


We all DO judge a book by its cover, and the same saying goes for Web sites. I?ve seen many entrepreneurs offer great information on their Web pages, but compromise their image dramatically with a few amateur mistakes that can be VERY unforgiving.

7 Marketing Lessons I Learned From the Muscleheads at Golds Gym


Can I share a secret with you?

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