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Marketing a New or Small Business on a Budget There are almost as many opinions and views on marketing as there are companies to market. The big names and multinationals will have an extraordinary amount of funding set aside in which to convey their marketing message to the masses. Do You Own Your Business Or Does It Own You? What was your aim when you went into business for yourself?Chances are you wanted to be your own boss, be in controlof your future, improve your chances of earning a high income,among other things. A Key to Success: Be Consistent Over the years I heard the best way to learn something is toto teach it. Well, this week's topic, practicing consistentbehavior, is definitely something I need to learn and practicemore effectively. How to Start Home Based Travel Businesses Home based travel businesses are no longer the wave of the future. Home travel businesses are the hot trend right now. 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That customer; whether you know it or not, probably told five friends of your gallant effort; something you may not even have thought about. This type of extra concern and effort is hard to come by these days from local business people. You will, from time to time, need this type of gallant service from your vendors, so start now by being extremely pleasant to those you do business with. Remember, also to refer your customers to your vendors whenever the opportunity arises. How to Manage Your Pipeline How is your pipeline structured? How to Prevent Home Business Burnout As a home business proprietor, you may already realize why avoiding "home business burnout" is so important. Even if you have only been working your home business venture for a relatively brief time, you may have already been aware of the need to maintain your energy levels and reduce your stress levels while you were involved in your other employment. Many people learn from their life experience to pace themselves, consume vitamin-rich foods, exercise and get sufficient sleep(at least 6-7 hours in every 24 hr. period). But while these steps are vital at every stage of life, they are even more crucial you first launch your business because the mental and physical strains are most severe during this time frame. When you were an employee, you may have been accustomed to a specific job and therefore left other details to others. But a work-from-home business will generally demand a broader spectrum of responsibilities than that. Much like a movie actor who decides to direct the film as well, the home-based business entrepreneur must rise to the occasion, and often with their life savings on the line and very few benefits. Retail Customer Opportunities for Pressure Washing Companies Pressure washing companies must look for customers in the retail industry to make sure they stay busy. Large Box Stores and Grocery Stores are often you best customers in that regard. Cleaning concrete or doing "flat work" makes sense for a number of reasons, 1.) It is not labor intensive like washing trucks; 2.) Routine scheduled customers make the work extremely easy; 3.) Generally you do not have to worry about not getting paid for work completed, as the corporate offices will pay you, even if they are sometimes a little slow to pay. Why Does a Business Fail and What Can You Do to Stop It? I believe the number one reason why a business will fail is lack of planning. This can be due to various reasons, perhaps because the market research wasn't sufficiently carried out in the first place, or because the financial burden was higher than was planned for etc. Finding the Right People for your Business Where do you find the right people for a business relationship? The Hidden Treasure in Your Business I started working with another new client last week. 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By providing on going support for your franchisees, we will guarantee both success and open communication lines will strengthen you company and team in the market place. Some things, which many franchisors do not do or do not do enough are little things which are really low cost and simple. For instance sending out sales tapes. Shortcuts Will Kill Your Business Think of your business as a living, breathing, organism. It requires you to give it a large portion of your time and effort in order for it to grow and flourish. Who Makes the BEST Alliance What types of companies do you want to align yourself with? Local Government Relations for Small Business Most small businesses simply go about their daily business and serving customers without ever worrying about local government relations. For some it turns out okay but for others it can become a disaster. You never know when a new project down the street may call for new plans to adjust the roads or put in center medians. If you are on a busy road you rely on traffic from both directions. A five-month road project can kill a business and what if it is in your busy season. If you are in retail that could be Christmas Time; imagine half you customers not being able to turn into your driveway? Then imagine after the holidays are over you have to deal with a center median which does not allow cross-over traffic. Or a do not cross over the line sign with a police car enforcing the new laws from your drive way leading into your business?
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