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Top 10 Lessons for Small Business Success - As learned From My Twin 3 Year Olds Small business success is very similar to learning to walk, talk and spell. The basics have to be understood before moving on to the next step. I am blessed to have twin 3 year old girls in my life and am amazed constantly how much I learn from them on a daily basis. As I watch them run around and explore, I find myself realizing just how much my observations apply to being successful and happy in life and in business. Arranging Your Fundraiser When deciding to host a fundraiser for your company or organization there are many fundraising ideas available to you for choosing. The most popular fundraising ideas range from chocolate, magazines and candles to candy and much more! Environmental Boat Washing and Detailing Some marine biologists feel that the concentration of dead marine growth on boats and in boat harbors can create hypoxic zones or a lack of oxygen. This causes a decline in the water quality and may at times cause adverse effects on living marine life such as salmon in the case of the State of Washington. Also some paints have heavy metals in them, which come off with the use of pressure washers. If you coat the boat with our glass-coating product and wash it with our readily environmentally biodegradable soap, we can actually re-oxygenate the water. Small Business Pricing Strategies TACTIC #1 -- Never simply slash your prices, unless you're trying to empty obsolete inventory. Instead, try repackaging your prices so they're more affordable in the short-run so more prospects can afford them. For example, rather than pricing your service for the year, "Our monthly newsletter is only $39 for the year." Instead, try "Our monthly newsletter is only $3.25 per month." If you accept credit cards, it's very easy to set up reoccurring monthly charges that are billed to your subscribers without having to intervene every month beyond the initial account set up. The upside to offering your subscription on a monthly basis is that you can now market a $3.25 headline versus a more expensive $39 headline, i.e. you're able to offer services at a more affordable rate without slashing prices. Hispanic Small Business Advantage One thing I have noticed in my travels to different markets is that Hispanic Small Business Owners have a very distinct advantage. They are friendly and very involved in their communities. Hispanic Business Men and Women are very socially active and if you look at their incredible unity, there is nothing slowing down this Hispanic Middle class from becoming upper classmen. They are incredible relationship builders and smart and savvy business people. Just look at the number of organizations propelling their simultaneous hard work ethics: Promote Yourself More Successfully One of the great challenges for independent professionals and small businesses, especially when starting out, is generating visibility to ultimately lead to generating sales. How To Create A Business Note That Is More Attractive To A Note Investor You are selling your small business (business value under $1 million for this article). You would like the buyer of your business to come in with an all-cash offer, or be able to qualify for an SBA guaranteed loan. However, in many cases the owner of the business ends up taking back the financing because the buyer is not able to make an all-cash offer or does not qualify for an SBA guaranteed loan. So you create a "business note" and you now become the "bank". At first that may seem okay, but after a couple of years of receiving payments you may decide you want to get back into business and you need the cash that is tied up in your business note on which you are receiving payments. So now you want to sell your business note to raise cash for your next business venture. What is it worth? That will depend a lot on how you structured the note. Where to Find a Cash Windfall of $10,000 to $1,000,000 -- You Never Knew You Had There is a rather famous true story called "Acres of Diamonds". Home Based Franchise Case Study Here is an interesting case study of a company, which franchised mobile car wash units. It started with the humblest of beginnings indeed. I can say that with complete knowledge because this is a company I started at age 12 years old. It was not until I was nearly 32 years old that we franchised my business. This franchise was great in concept but franchisees would not follow the system enough, they deviated from the plan in most cases. The franchisees that stayed with the plan did very well, the ones who did not, did okay, but could have done better. Employee Induction - Are you Inducting your People - A Practical How To In today's fast paced marketplace it is easy to neglect the small important things! Small Business Marketing: Specialize or Generalize? There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services. Creative Metrification - A Technique to Improve Some things in business are relatively easy to measure ? these are the "hard" metrics such as sales volume and profit, production per man-hour, time without an accident, shipments without error, number of customers served, on-time delivery, etc. Other, "soft" metrics, are more difficult to quantify, but with a little creativity, measurement can be made of just about anything. Increase Your Profits with a Point of Sale (POS) System Whether you operate a chain of restaurants, a mom-and-pop convenience store, or a medium-sized retail shop, you are in business to make money. And, one of the most critical aspects to your profit and loss is your ability to track information? you need to know which products are making you money, what items need to be re-ordered, who your customers are, and so on. This is where today's point of sale (POS) systems play such a valuable role. The More you GIVE the More you GET Why give freebies? Why Clean Mobile Homes for a Business? Manufactured and Mobile Home owners know that the weather this year will be quite harsh. It's imperative these owners to clean out rain gutters and debris from on top of their homes. They realize that they must thoroughly wash off this summer's dirt so they do not have drip marks on the sides of their cottages this winter. They must eliminate the mold buildup, and unsightly stains. Those mobile homes which have not been cleaned all Winter must have their rain gutters cleaned so when Hurricane remnants dump massive amounts of water in a region the roofs do not collapse. It is equally important to clean the bottom of the eaves and carport to prevent mold spots from forming. Shopping For a Franchise Shopping for a franchise is easy if you know what you are doing. You can choose between radio adverts, newspaper adverts, personal recommendation, Internet, or visit a franchise exhibition. Attending a franchise exhibition allows you to view and compare a variety of franchise possibilities. Keep in mind that exhibitors primarily want to sell their franchise systems. Before you attend, research what type of franchise best suits your investment limitations, experience, and goals. Are You a Small Business Casualty? When a person knows and knows not that he knows. Teach him. 6 of 1, Half Dozen of the Other Motivational author and speaker Jim Rohn says that for a business to succeed it takes about ahalf dozen things. Of all the millions of things you do, it's really that half dozen that count. Bad Regulators Cost Small Businesses When a regulator finds a target to go after to collect fees to insure next years budget, often it is a small business. In fact the definition of a small business includes what normal people might even think of as a medium sized business. Often a Federal Regulator might be a 26-year old kid fresh out of college being supervised by an older regulator. The younger regulator often wishes to secure his or her case in the name of Justice and wants to change the world being fresh out of college. But they know they must win the case. Pressure Washing of Paving Equipment and The EPA Many pressure washing companies will be glad to take on additional work when a company calls them up to come and wash, but the days of cleaning asphalt compactors, steamrollers, paving equipment with diesel fuel are gone forever. If you are caught doing it the old fashioned way it's a $1,000 fines in the United States, fist offense and you pay for cleanup. The second offense is $10,000 and one year in jail and you pay for cleanup, in August of 1999 Newfoundland became the last place in North America to outlaw washing out asphalt dump trucks and paving equipment. It is now illegal every in the US and Canada to hose down paving equipment in this manner. This is because one gallon of Diesel fuel can pollute one million gallons of fresh drinking water about the allowable limits for safe potable water supplies. |
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