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Eighty Percent of Success is Showing Up The above quote, "Eighty percent of success is showing up." is from Woody Allen. It was particularly appropriate this past weekend. Great Telephone Skills Having good telephone skills is crucial as the call may be the catalyst for a prospective sale or provide vital counseling for a member of public. However, since both parties may not see each other face-to-face, a telephone conversation may not lead to favourable results; on the flip side, it may lead to unintended misunderstanding. How to Sell Your Products Without Competition Selling your products at shows can be difficult when you have a lot of competition. Although some show organizers are careful to have a good mix of vendors, it's not uncommon for other shows to have 20% or more of the booths filled with vendors in the same niche - which is a buyer's market and a seller's disappointing show. 9 Packaging Problems That Lose Sales You have a great product, but it's not flying off the shelf. Is one of these packaging problems turning sales away? Can Barter Help Increase Cash Sales and Visability for Your Small Business? Barter is becoming an increasingly popular method of commerce. The U.S. Department of Commerce estimates that 20 to 25% of world trade is now barter. Corporate barter is now a 20 billion dollar industry. It seems as though everyone from the big corporations on the New York Stock Exchange to small home-based businesses are jumping on the barter bandwagon. How to Write Testimonials that Sell CDs Like Magic "Which is your best CD?" Breaking the Ice and Winning Over the Client Wherever you turn these days you'll find articles covering every business strategy and tactic available to man from how to make a great presentation to strategies for success all the way to negotiations and prospecting and getting a client to commit. But hardly anyone touches on the subject of breaking the ice with a new client and winning them over. Ten Tips for Choosing the Right Direct Sales Company Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as you research your options. How to Really Benefit from Associations (Part 1 of 3-Part Series) Looking for new leads, new contacts, new business opportunities? Do what nine out of 10 adults do, according to a recent article by the American Society of Association Executives. Join an Association. Choose from over 130,000 associations in the United States alone that represent practically any industry at national, international, regional, state and local levels. Open Your Introduction With A Firecracker Moment The number one requirement, whether you are a business owneror an employee, is to be able to say what you do, and say itwith influencing results. Through testing, I have seen,experienced, and received feedback that an elevator speechno longer works. My test results show that elevatorspeeches are too slow and too boring. People know what'scoming and have mindfully tuned out it out before the firstsentence. Elevator speeches don't stop the listener intheir moment, which is exactly what you need to do. Anintroduction that starts with a firecracker impact does stopthem in their moment. 17 Tips for Bringing Your Event to Life Your job as an event planner doesn't stop with the meeting in the company boardroom. You may be called upon to organize an employee appreciate event, an awards dinner, a product launch, the celebration of a company milestone, a gala recognizing a longtime employee's retirement, an incentive event for company's sales force, a fundraising event, a holiday celebration?the list goes on and on. An Ideal Selling Situation The largest sale that I ever closed was negotiated over hot dogs and a soft drink at a refreshment stand, just off the exhibit floor, at a Superintendent of School Convention in Atlantic City, New Jersey. I met an educator who was interested in the summer study abroad programs that I was selling at the show. He saw my nametag for the Foreign Study League and wanted to learn more about my products. His school district filled two and a half jet airplanes with over 400 students (at more than $1,000 each) who enrolled in my firm's summer study programs in Europe. Exhibiting and selling at tradeshows, if handled properly, is the most cost-effective selling tool in which a business or professional organization can invest. Selling the Dr. Seuss Way "I am Sam. Sam I am. Do you like green eggs and ham? Would you like them here or there? Would you like them in a box, would you like them with a fox?" Sales Letters - How to Write Them You could just send out your brochure to potential customersbut it's much better to personalise your mailing with a wellwritten sales letter. Psychological Tricks in Selling ----------------------------------------------------------Permission is granted for the below article to forward,reprint, distribute, use for ezine, newsletter, website,offer as free bonus or part of a product for sale as longas no changes are made and the byline, copyright, and theresource box below is included. ---------------------------------------------------------- Book Yourself Solid THE 7 KEYS TO GETTING MORE CLIENTS THAN YOU CAN HANDLE EVEN IF YOU HATE MARKETING AND SELLING Your Proposal Was Rejected... But Why? When a request for proposal (RFP) comes in, you get excited! It's a chance to earn income, develop more business contacts, and expand your client base. You work your little heart out in order to be thorough, compelling, and professional. Everything is in place. Your RFP is geared to show why your product or service will meet or exceed the client's goals. With fingers crossed, you submit. Whats Your Clients Style? When it comes to effective selling, one simple fact never changes: Selling is a relationship business. You already know all about your company's products and services ? and you've learned the fundamental aspects of the sales cycle. Count Down To An Advert There are hundreds of books available to teach you how to write a good sales letter/advert. If you were to read them all it would be possible to distil all of the recommendations into a 'What to do list' similar to the one below. This list is not exhaustive. No two people would set it out in exactly the same way. It would be quite possible to extend the list a great deal further. This is my version. It works for me. It could work for you. Create a Magic Connection with Clients, Leads, and Business Associates Part II Part I of this article explored how strategies of Neuro-Linguistic Programing (NLP) can be used to gain instant rapport with clients, leads, and business associates, and more specifically, how to use physiology, matching and mirroring, to create instant magic communications.
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