www.1001TopWords.com : "Sales" Home Page |
< Are You REALLY Listening?
Being a good listener requires more than just keeping quiet while the other person is talking. Do you hear everything that is being said? Do you understand it completely? Here are some tips on how to become a more effective listener: FOCUS in on the basic message.Try to pinpoint the main ideas the person is expressing. Ask yourself what the speaker is trying to say. If you're not sure, ask. "Bill, I believe what I heard is?Am I on track?" UNDERSTAND what is being said. Keep asking yourself if you understand what is being said. If you don't, ask for clarification ? and keep asking until you are sure you fully understand. "Bill, I'm not sure I understand how this relates to that, can you help me out?" What you don't understand, you can't recall. Additionally, if you don't understand what is being said, your mind is more likely to wander and your listening effectiveness diminishes. Don't get DISTRACTED. Don't let trivial things like the speaker's appearance or random noises divert your attention from what he or she is saying. Listen to the speaker's whole sentence. Listen not only for content, but context. Anytime you catch yourself being distracted by something that draws your attention away from the speaker's words, make a conscious effort to focus back on the words. Listen with your "GUT." The speaker's tone and body language will impart meaning. These subtle clues are quickly picked up by the unconscious mind and leave us with a particular feeling about the speaker. When you are left with a "feeling" about someone after a conversation ? that they are sincere, they are hiding something, they can't be trusted, etc. ? it is a sign that your unconscious mind has put two and two together and come up with an evaluation. Become PERSONALLY absorbedin what is being said. You can't listen effectively if you are only "going through the motions." Every subject has some interesting angle, some impact on you or something you can learn. In order to uncover those elements, you must first abandon your prejudiced or preconceived ideas. If you enter into a conversation with the notion that the other person has nothing of interest or importance to say, you will miss what is important. Get INVOLVED. To keep your active attention on what is being said, and offer comments. If the situation permits, offer your own perspective on what is being said. Ask a question or relate a relevant story that reinforces what the person is saying, or represents a different point of view. Ask yourself how what the person is saying relates to other situations or experiences. In summary, LISTEN PROACTIVELY There is more to listening than just passively hearing the words someone is speaking. Source: The President's Club Report, March-April 1999, ©1999, Sandler Systems, Inc. All rights reserved. Dan Hudock is an owner of the Sandler Sales Institute in Pittsburgh, PA. He can be reached at (724) 940-2388 or dan@sandler.com. His web site is: http://www.dan.sandler.com
|
RELATED ARTICLES
What Do Mobile Auto Detailers Clean When it Rains? A mobile auto detailer and their profits are tied to the weather perhaps more than any other business. There are ways to make money even on a rainy day if you are smart. A mobile detailer can do many things. They of course can specialize during these time on the interior detailing of automobiles, SUVs and mini-vans. It might not be as glamorous but there are plenty of latte stains on the inside of the modern American automobile. Selling Is Not A Dirty Word Selling--a word that strikes terror in writers and professionals. We love to write. We love our work. We love to speak. We hate to SELL. Selling Your Way To Success I wonder when we decided to become a sales person. I know when I was at school all I ever wanted to do was join the Navy and see the world. My best mates wanted to be a truck driver or Fireman, Policeman, Soldier, Banker, Doctor, Pop star, Football player and so the list went on. How to ASK for Business -- WITHOUT appearing Pushy -- GIVING Vs "SELLING" The Hands On Approach While living in the technology age where everything is computerized, digitized, and auto-responded, it is very easy to forget where we came from, and how all of this progress has almost completely wiped out the personal touch. Color Psychology Will Make Or Break Your Sales Success Color psychology is the biggest question I receive on aregular basis. The reason being is it's importance. Coloris a trigger that is associated with traditions and used inmarketing over the years so well that they must be honoredor sales are lost. The Problem With Technology At The Point Of Sale In Financial Services Background Build & Protect Your Confidence I can remember the first time that I had to get new customers from a cold start. I was a sales rep at IBM. I had only been selling for a short while since graduating from college, and I didn't really know what to do. Are You Selling What They Want To Buy? Is It An Appropriate Solution? Let me tell you about my friend Peter who has four children. With a family of six, he finds buying cars rather trying. Whats the Secret to Repeat Business? When you think about ways to gain repeat business from your customers, you probably turn your thoughts to marketing efforts such as advertising, public relations and other means that will allow you to repeatedly be seen. However, without one particular element included in your plan, your efforts to entice customers to buy over and over will fail. Even autoresponders - the "king" of repeat exposure - can't produce the type of loyalty needed to ensure your customers continually send their dollars your way. Get the Most Out of Your Current Customer The customers you already have could be your biggest lead source, and you may not even realize it. Impotent Questions - How Much Are They Costing You? Last issue we talked about what motivates people to buy something. A person or a business is motivated to buy when they perceive that a change needs to occur to fix or avoid a problem, or to enable a greater vision for their future. They buy when they believe that a product or service will bridge this gap for them. Selling To Your Difficult Person We all have people whom we find difficult. We don't understand them, connect with them, or even talk comfortably with them. But, when we own a one person business, seeing someone as difficult gets in the way of our selling effectively and their buying wisely. Everyones Favorite Topic - 3 Tips for How To I believe that everyone understands that no matter what business you are in- Real Estate, Financial Services, Teaching, Auto Sales any other profession, we are all in the PEOPLE BUSINESS. It's been said that fully 85% of your success in life is directly related to your ability to effectively work with people. So I wanted to pass on a little tip that will make all your dealings with clients or co-workers much more effective. The Benefits of Buying Used Store Fixtures The difference between antique or vintage store fixtures and used store fixtures is simple: antique fixtures have a classic look and style. In many cases they are brand new but manufactured in a style of the past such as deco or minimalist. Used store fixtures are just that ?- they've been used before. They may be only six months old, purchased by a retail store owner who failed quickly. They may be in good shape and being they're not new, if they are what you are looking for, they're probably cheap. Stop Talking - Start Selling Selling is not talking. It's listening. You may have heard the saying "the first person who talks, loses". And, it's true most of the time. There are dozens of reasons to stop talking so you can start selling. Here are a few worth listening to: Aamazing Tips To Increase Your Sales 1. When you make your first sale, follow-up with the customer. You could follow-up with a "thank you" email and include an advertisement for other products you sell. You could follow-up every few months. Selling To Women - Selling To Men - It Isnt the Same Selling To Women - Selling To Men - It Isn't the Same Money Does Talk! When buying something, you can buy in one of two markets. The first is buying on terms in the retail market and the second is buying in the wholesale cash market. This can be illustrated by referring to the biggest purchase we all make in our lifetime - Real Estate. Before They buy What You Say - 10 Steps To Selling Yourself You are the product |
© Athifea Distribution LLC - 2013 |