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The Importance of Building a List Out of all the possible approaches to affiliate marketing, lead capture and list building represents the smartest and most effective option. Protect Yourself Legally with an Autoresponder Service Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is improved legal protection. How to Choose the Autoresponder Right for Your Business? Let's give a definition to autoresponder first. So, what is an autoresponder? Think of it as a 'fax on demand' service. When a customer sends an e-mail to the autoresponder address, this smart 'robot' sends back an e-mail response, usually informative letter. Seven Ways to Dramatically Increase Your Email Marketing Profitability 1. The Power of Seven 10 Tips for Effective Email Sales Letters 1. Write Your Objective - Before you write your sales letter, write down your marketing objective. Is it to generate inquiries about your products? Is it attract subscribers to your ezine? Is it to find a joint venture partner? Having an objective will help you focus your copy. Using Blind Carbon Copy (BCC) For Email Privacy Need for Privacy All I Really Needed to Know About List Building I Learned From Stephen King! I have always been an avid reader of Stephen King's writings overthe years, he's one of the few authors that I can safely say I have read everything he has written. Granted, I am a coupleof years behind, but I do manage to catch up as I getthe time and opportunity to read him. Make All Your Mailing Lists Double Opt-In Accusations of spam can be so harmful to your business that every effort should be made to prevent it. A Lesson In Email: The Money Is In The List... With The Back-End Sales Firstly, back-end sales is eMail Marketing at its best, so for this to work you need to already have a list of customers that have bought from you before. Personal vs Professional Life Email - Dont Squander Your First Internet Impression My first email address was with compuserve.com back when you could only have numbers for an email address. They then allowed us to have letters as well on prodigy so I switched internet service providers or internet content providers as they are better known to us geeks. My next stop was with the number one provider AOL and my name became an extension of my love for jazz music and I have had that email address ever since. I also have a yahoo.com email address that I use strictly for its Spam filter and free virus protection software that is built into the website. Free email addresses are great and I suggest you take advantage of their many no cost features. But I only use them for personal reasons. The main reason I don't use them for business is because I refuse to give the free email services anymore free publicity and not get anything in return. What A Newsletter Can Do For Your Business Newsletters are often thought of as easy, do-it-yourself communications projects. The reality is different?and that can be discouraging. Using Mirror Pages Effectively Thought I would share with you a very effective technique for adding new customers to your mailing list. These are individuals who would not otherwise discover your products or services - because they did not come to the internet specifically looking for your products or services. This is through using what some call a mirror site or mirror pages. A Guide To Using an Automatic Responder It's unbelievable....that many people do not know, that anautomatic responder in your first few months of promoting yourservice, product or opportunity, is the most important tool inyour box! Realtors ? Is Your Newsletter Increasing Sales? If you are a REALTOR focused on residential sales who distributes a monthly email newsletter, ask yourself: "Is my distribution list growing?" And more importantly, "Is my newsletter accomplishing what I wish it to?" NCOA for Email - Is Your Email Address List Clean and Up-To-Date? Introduction 5 Quick Tips to Get Your Ezine Rolling in the Right Direction Publishing your own ezine is critical to establishing a long term and successful Internet presence for you and your business. Dirty Secrets Of Co-Registration Email Lists Years ago, I listened to Internet marketing "gurus" share that they had lists in the hundreds of thousands, and I wasall ears. Up to that point, I had not managed to get my listsabove 60,000 (after many years of consistently working at it). 5 Things You NEED to Know About Your AOL 9.0 Subscribers In Fall 2003, America Online (AOL) released its brand new AOL Version 9. (Have you noticed all the TV ads?) AOL estimates that up to 50% of their users were using the new version by the end of December 2003. Spam! Whats the Real Problem Most people now know the official definition of spam- Unsolicited Commercial Email (UCE for short). Autoresponder Tips An autoresponder is useful for, well, responding to people who send you inquiries through email. They are actually more than just merely useful - they are an essential tool in any webmaster's toolbox. Used properly, they can enhance your visitors experience and virtually guarantee that they will come back time after time. Used improperly, they annoy people and push them away from ever coming back. |
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