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Blogging, RSS & Feeds
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RSS Feeds, What They Are and How to Use Them What does RSS stand for? The Key To Marketing With Blogs I've spent months answering questions from marketers about blogs and blogging and how they fit into the marketing mix. Still, 99% don't understand the power of blogging. RSS Feeds Just Got Better! We all know that in the world of online internet marketing we need our sites to get good quality targeted traffic on a daily basis. Whether we are just trying to improve our web site traffic just in general or as a specific need to increase our revenue from affiliate programs and adsense the life blood of our business is and always will be quality laser targeted visitors. Blogs and RSS - Why Do I Need This Stuff? If you've been under a rock for the last year or so it'spossible you might not have heard about blogs and RSS feeds.If you're like most of us, you've heard the buzz but mightnot've known what to make of it or what to do with it.Here's some answers. To Blog or Not to Blog: Are Blogs Becoming More Popular than Forums, Newsletters and E-zines? Blogging is hot, and seems to be becoming hotter each month. Although blogging originally was dismissed, by many successful publishers and other online "gurus", the truth is that now, a few years after the "blogging trend" began, there are actually more blogs and more bloggers online than ever before. Blogging, obviously, is "here to stay"! How To Create A Blog Blogs are more permanent than posts to an online discussion list, more dynamic than older-style home pages. They are more personal than traditional journalism, and definitely more public than diaries. A blog is often a mixture of what is happening in a person's life and what is happening on the Web, a kind of hybrid diary site. So, there are as many unique types of blogs as there are people. 6 Reasons Why RSS Beats Email Marketing A brand new marketing tool predicted to replace email iscurrently sweeping the World Wide Web like a storm. How Blogs Can Be An Excellent Promotional Tool Blogs as an online promotional strategy if done right could save you huge dollars in reaching out to people. This is also a medium where you need have absolutely no dependence whatsoever on any professional help and you can do everything yourself. That is money saved right from the beginning. Time Saving Uses For RSS RSS is an underused and underappreciated technology by a majority of internet users. There is a small minority who are just starting to appreciate the benefits RSS can have on there personal and business lives. It is hard to define RSS, you cannot really get it until you see it in action. What is an RSS Aggregator or RSS Reader? I keep hearing about RSS, XML and RSS feeds. I just barely have a clue what they are, but when people then start talking about RSS aggregators, what are they talking about and why would I want one? Do you use an aggregator, and if so, which one? 6 Ways That Blogging Can Save You Money Even though I've had several personal blogs for years, I've only been officially business blogging since 2003. So in going back over expenses for the last quarter, you can imagine my shock when I realized that my overall business costs were down about 19%. What saved me so much money? Surprisingly, blogging. How can you save money with your blog? It's pretty simple, so I'll be brief. Attract search engine traffic without paying the big bucksIf you want Google, Yahoo and MSN to pay attention to you, blog. It doesn't have to be a whole new site, just add a directory to your existing site and start blogging. Most blog software solutions are either cheap or free. And you can find out most basic blog information online for free (really, sometimes just typing your question into Google will do it.) by people who've actually done it. For less than $100, you can build a small library of blog tips and secrets, written by successful business bloggers. Instead of buying links, get one-way links from blog search engines and directories, as well as getting your RSS feed content displayed at other sites. Linking is a great way to get search engine attention and click traffic. Some people get links by trading; others by including their links at the end of freely distributed articles. Others pay to be listed, or to get linked. In each of these scenarios, some type of trade takes place, money, free content, or a link back. When you blog, you'll find plenty of search engines and directories that are willing to list you free of charge. For the most part you won't need to link back - you'll get a one-way link from site favored by search engines, often using text that you select yourself. If 90 or more of these free, legitimate links back to your site is worth your time, then get you blog in motion. Not only that, if you update frequently, other sites may want to display your RSS feed content on their sites. To encourage them to do so, put a link on your page with instructions on how to do so. Ever since I put one on the front of my site, various feeds from my main site have turned up in the most unexpected places.Cheaper way to study your audience. As your blog gets more popular, you may start to find that on any given day, you have a representative cross-section of prospects and clients at your site. If you have a question for them, you can just... ask. True, you can post a link to a survey in your newsletter or on your site, but these are not as interactive as the ability for your audience to comment. They will comment, and you can reply to ask them to expand, or clarify. Conversation gets going and before you know it, a bond is formed, a much stronger bond than occurs in a one-way conversation.Cheaper (and faster) way to start a resource or authority site. Five years ago, if you wanted to start an authority site, your best bet was to build a portal with a specialized directory at its core. Three years ago, you were better off starting a forum with a resource section attached to it. Last year, your top bet was a feed-enabled content management system, especially as more parts of content management systems began to have content feeds related to them. (I have 12 feeds for each of my PHP-Nuke based sites, though they don't work as well with Google Tap.)Now, if you want to be the expert, you want to start a blog. If you're blogging consistently, you have a hub of information collected that will inspire return traffic. You have a collection of links to articles, sites, and tools. You can constantly write up your own opinion editorials on each of these items, as well as fact-based analysis of news and events that can help your audience make better choices. As blog software matures you can now categorize, and alphabetize your links, and with the ability to ping multiple sources as well as leave trackback links to other sites, you can send your readers through a ring of related, freshly updated information that ultimately leads back to you.Spend less money on advertising as your blog becomes more popularI can't promise you that you'll never spend another red cent on advertising costs. However, the amount of free advertising you get from having your blog link or RSS feed listed in dozens of search engines and directories, and popping up in feed readers is not to be underestimated. You'll probably still want to do some ezine advertising when your new ebook or software release is debuted. But you may not need to buy as much advertising or purchase as often.Then there is the fact that many newsletters that are also published to RSS feeds have wider reach. I've found that it's worth the extra money to appear in both versions ? ask your favorite publisher for details. For publications that allow this, it's normally only 20% extraSave money by retaining visitorsYou've probably heard a thousand times that it is easier to sell repeatedly to an existing client than it is to find a new one. So how do you get that visitor to come back, and possibly buy again?A constant stream of new information on a particular topic work is enough to keep people buying a daily newspaper, subscribing to a magazine or viewing a television series.Frequent updates can work the same way for your site.With bloggers being named People of the Year by Time magazine last year, if you're not blogging in 2005, you're going to be left in the dust by other sites in your industry that do. It doesn't have to take up a lot of extra time, and the time it does takes is made up for in the money you can save. The Holy Grail that Online Advertisers, Merchants, Publishers, and Shoppers have been Looking for! For Online Publishers/RSS Feeds users - RSS (Real Simple Syndication) is a popular way for online users/publishers to pull news and information from across the web. RSS allows web sites to publish real time content to online users/shoppers easily and the trend is growing. Some site have taken advantage of this technology and created RSS/XML feeds using products data feeds from top online merchants/advertisers. Content Syndication Through RSS Feeds Delivering regularly updated content to website visitors is easier through RSS resources. RSS - How to Promote and Profit From Your Feed Let me ask you three questions to get you thinking. Does your website offer an RSS feed? Are you promoting your feed effectively? Are you seeing an increase in profits as a result of offering a feed to your visitors? What Is The Orange XML or RSS Icon I See More and More On Web Sites? This question does not have a one sentence answer! If I just said that one uses this icon to get a site's RSS feed, you still won't understand. So let's try and answer you in such a way that it all makes sense to you and, more importantly, that you learn how to benefit from it. How To Add Random RSS Content To Your Site Most savvy internet marketers will know how important it is to have fresh content added to their sites on a daily basis but the problem sometimes is to find the time and/or content. Adding an RSS feed is a good way to add fresh content to a site, but the problem again is that most of them only get updated on a weekly basis. Blog Your Way To a Successful Private Practice What is a Blog? The Idiot?s Step-By-Step Guide To Blogging for Profit Blogging is easy, blogging is fun. And what's more?it can help your business in a lot of ways. A blog is a frequent, chronological publication of personal thoughts and web links in the cyberspace. You could call it an e-diary where you can register your thoughts, opinion and comments on anything and everything under the sun that interests you. Though people had been 'at it' long before the term blog was coined; it has gained currency as an effective medium of communicating over the Internet only recently. The introduction of automated published software like "Blogger" at www.blogger.com has been instrumental in blogging success. A blog or a weblog' is conceptually similar to a website and is accessible to anyone on the Internet. Internet Communication Email, Instant Messaging, Blogs, RSS, Forums and Listservs: What's Next? Bloggin for a Reason For some it's just a fun thing to do, while some others feel they will soon be left out; they soon join the crowd. Everyone who uses the internet knows someone who has a blog. Now what do you find in a blog that you dont find anywhere else? Nothing? If you are a friend of the blogger you visit his blog probably because you want a sneak peek into whatz happenning in his life right? don't deny that? been there done that! oh, and if you are a blogger yourself you visit other blogs thinking that the other guy reciprocates.
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