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Blogging, RSS & Feeds
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10 Reasons to Put RSS on Your Site! RSS and Blogs are the topics of the moment. Seems like everyone is talking about it. Granted, thereis too much hype about RSS and Blogs. RSS Support in New Microsoft Windows Vista Microsoft Corp. says that the next version of its Windows operating system will have built-in support for RSS, an increasingly popular way to get news and other information channeled straight to a computer. Blog Construction Blogs like all forms of writing are an art form that takes knowledge and practice to do well. Is a Blog Right For Your Business? Lemmings are cute, but dumb. If you tell them to jump off a cliff, they will. Just like the people who start blogs because everyone is doing it. Guess what happens after a little while? The blogs die. How To Profit From Your Home Business Blog A blog is a simple tool which all affiliate marketers should be utilising to explode their affiliate sales. Top 10 Ways to Get People Online to Read Your Business Blog There are many advantages of running a blog, on top of your business website. A blog is an online diary, whereby you can easily posts clips about yourself, your thoughts and your personal life. If you publish a business blog, you posts good content, articles, breaking news or just about anything to build awareness of what you are selling. RSS For Fresh Content & Better Ranking A lot of commotion was made some time ago when webmasters discovered RSS (Really Simple Syndication) as a method of disseminating information like ezines, articles and website updates. How Direct Sales Reps Can Use Blogging One of the tools that a smart direct sales representative use to attract new business is a blog. A blog keeps customers and potential customers informed about products, events and services that relate to your business, new releases, contests, specials and it always keeps your name front and center. It shows readers that you are a good source of information that they can count on. To Blog or Not to Blog: Are Blogs Becoming More Popular than Forums, Newsletters and E-zines? Blogging is hot, and seems to be becoming hotter each month. Although blogging originally was dismissed, by many successful publishers and other online "gurus", the truth is that now, a few years after the "blogging trend" began, there are actually more blogs and more bloggers online than ever before. Blogging, obviously, is "here to stay"! RSS & How to Use It -- Part 2 Welcome to part 2 of the article that aims to give you just enough information to help you understand RSS and start using it. Blogging For Fun & Profits Unless you've been under a rock for the last year, you'veheard the term "blog" once or twice. Blog or Ezine? Top 7 Reasons to Blog Now! Many of my small business clients ask me: "What is a blog and do I need one?" As a marketing consultant and business coach, I too had to address those questions in my own business. What are Blogs and How Do You Profit from Them? 'Blogs' or 'Blogging' have existed for several years and there are still many people who don't know what one is and how important it is to making you money. Find Out How Microsofts Plans Could Make Your Subscribers Beg You for RSS Content! Microsoft recently announced that they will be releasing a new browser version sometime this summer. The new browser version was to be released with Longhorn, the code name for their next operating system to replace Windows XP, but they decided that they needed to release it sooner than that. Should Bloggers be Helping Google Fix Their PageRank System? By now, most bloggers have heard the announcement that the Big 3 search engines - Google, Yahoo, and MSN - have united in support of a new tag that will supposedly combat comment spam. The new tag is a nofollow attribute that can be added to links. When added to links in comment tags, the search engines will ignore them. Business Blogs and Their Benefits Blog is a medium for self-expression on web. Blogs are in the form of few paragraph entries. Blogs are created by both individual and companies, which are in the form of personal and commercial blogs. It provides an option to make the articles interactive in the form of comments. Wiki is another type of blog which is similar to web page with contribution from more then one people. 7 Tips for Successful Blogging So, you have a blog! Do you have traffic? Do you know how to build traffic to your weblog? There are seven proven methods for building readership of your blog. They start with defining the purpose, or life, of your blog. Then, after you have a blog worth promoting, driving traffic is crucial to your ongoing success at blogging. What is Blogging? Blogs have been around for many years but have recently become somewhat a new 'craze'. A Blog is short for Web Log is basically an online journal. They can be set up at little to no cost at all, and can be used for a wide variety of things. Some bloggers just blog for the fun of it, while others tend to use their blogs for business reasons. Why Your Blog Might Be Sabotaging Your Business Many marketers were very excited when forum and newsletter discussion focused first on blogs (about two years ago) and then on RSS feeds (mainly within the past year). It was a brand new opportunity for marketers to use, one that promised both search engine success and a way around spam complaints. So they ran out and created a free blogger account or bought some software and began blogging and trying to set up RSS feeds. How to Create an RSS Feed An RSS news feed can be used to communicate with your target audience. It is an ideal means of notifying people of new content on your website without the need for them to keep on visiting your site. You can send newsletters to your readership without having to use email and risk being accused of spamming. You will be comfortable in the knowledge that people who request your feed are actually interested in it because they have actively subscribed to it. This article will explain just how to create your own RSS news feed.There are a couple of ways to create an RSS file, you can use an editor designed for the purpose or you can create a file using a simple text editor. The latter will require you to learn some XML whilst the former will do the hard part for you. First off I will describe an RSS file, there are several versions and I will be showing you version 2.0, the latest RSS version.An RSS file looks just like an HTML file except it has different tags and the files end in .rss or .xml rather than .html. The file is made up of header information and item information, the item information contains the actual news items.The first section of the file contains the header information. This states that the file is XML and which version, the encoding used and the version of RSS that you are using. This part of the file is mandatory. Next up is the channel tag, this encloses the whole of the rest of the file. This is followed by a title, description and link which explain the what the feed is about and what website it is associated with. The final part of the header is the optional image information. If you use this the software that is used to parse or read your file can display a small picture such as a logo. Please note that in these examples I have used square brackets instead of angled brackets.[?xml version="1.0" encoding="iso-8859-1"?][rss version="2.0"][channel][title]The Widget news feed[/title][description]The latest news on widgets[/description][link]http://www.widget.com/[/link][image][title]Widget News[/title][url>http://www.widget.com/widget.gif[/url][link>http://www.widget.com/[/link][/image]The body of the file is made up of the news items. Each news item is enclosed in the item tag and comprises of a title, a description and a published date. The date needs to be in the format shown in the example below. [title]Which is the best Widget to?[/title][description]In this article we discuss the release of several new widgets, but which is the best widget.[/description] [pubDate]Sun, 20 Mar 2005 14:38:50 GMT[/pubDate][link]http://www.widget.com/the-best-widgets.html[/link][/item]You can have as many items in the feed as you like but many webmasters just show the 10 most recent items to keep the bandwidth usage down and also so not to overwhelm the end user with too many items.Finally the file is ended with the closing channel tag and a closing RSS tag.[/channel][/rss]I have covered the basic tags to create an RSS file, there are other tags that can be used and these are explained in the http://blogs.law.harvard.edu/tech/rss (RSS 2.0) specification.Once you have created your file you will need to verify it is ok, to do this upload the file to your server and then go to this validator to validate the file. Your file is now ready. Now anyone can subscribe to your feed just by pointing their RSS reader to your RSS file. That is the basics covered. I will be covering other areas in future articles as there is far too much information to fit into a single article. |
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