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Promoting Your Affiliate Programs with Articles
If you are not creating articles for your website and your affiliate programs, you should. Why? Even though it may seem like a lot of work, and it may take you time to build -- articles add a valuable commodity to your site -- content. And my friend, the search engines and people alike are always on the lookout for good content. If you are creating articles, you are always looking to find ways to get your article out to the masses ? and the more exposure your article has the greater the opportunity that people will read your article and want to visit your website. Should you submit your articles manually or should you use an article marketer submission service that will choose for you -- where your article goes? Is an article submission service a good option for you when submitting articles? I hope to show you both the pros and cons of this service and let you be the judge. Pro to Article Submission Service Article Submission Service can be a great help when your time is limited and you want to get your articles to all the article sites and groups. However, when the service is tiered, based on what you pay and don't pay ? you have to be aware of what you are getting.. All services give you a sampling with a free service ? and I did find the free service to be on the, well, expected side. After submitting to the free service of an article submission service I received the following: 1. I received several emails that stated my article had been received by a site and would be looked at. This is usual, and a good sign.2. I received emails from the yahoo groups, which is a good sign but I didn't partake because I knew that I would be receiving articles from other authors on a regular basis and did not want to overwhelm my private email address. Thus, be aware, use a yahoo email address and keep your private email address separate. The article submission to the article sites such as Ezine Articles (Which, by the way, is one of my favorite sites) and Go Articles will require a small outlay of money for each article on a monthly basis. Thus, I would use a submission service if: 1. I had a separate email address to catch the other authors' articles that I would be receiving from the yahoo groups. 2. I wanted to part with my money to take advantage of the service. 3. Needed more time. 4. I have a desire for a wider exposure of my articles and thus, more traffic to my site. Cons of Using an Article Admission Service When looking at anything new, you must determine when it is to your advantage to use a service or to do it yourself. These are some of the issues I would have to overcome: 1. If I do the submission myself, I know that the article or articles have reached it expected destination or destinations ? but the exposure my article gets will be limited by the sites that I know.2. If I'm restricted by General Titles will the article sites kick my article out because of not possibly abiding by the rules.3. If I do it myself, I can target my article to the specific, intended audience. For me, I will use the paid submission service when I am low on time and I have the money in hand. However, I will not waste my time on the free service because the return is very limited and from what I have seen offers little benefit to my site. To conclude, you need to try different methods of getting your articles out to the masses. And the success of these different methods is dependent on your own satisfaction or lack there of, of the results rendered by such services. My advise, experiment and determine for yourself what services will help your business, who knows, that one service may be the punch in the arm your business needs to grow. And if you want to try an article submission service or would like additional information, you can go to my site at http://www.myaffiliateplace.biz/Affiliate_Free_Tools.htm and take a look at the Article Submission Service and what it has to offer for yourself. To your success. Vickie J Scanlon has a BBA degree in Administrative Management and Marketing. Visit her site at: http://www.myaffiliateplace.biz for free tools, articles,ebooks, how to info, affiliate opportunities, services and products ? to meet your budget and needs.
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The best article in the world will never see the light of day without an effective headline. Now, more than ever, article submissions need a good headline. But it's not just the reader you have to worry about. In fact, the reader is secondary! When it comes to reprint article headlines, your main focus should be the publisher. You may think the requirements of a good headline haven't changed over the years, but they have. Unlike headlines for traditional newspapers, magazines, etc., which target only the reader, online article submission headlines target first the publisher, then the reader. So how do you write a headline for an online publisher? Here's a few tips... 1) State your domainNo matter what your business, you can be sure that potential publishers of your article are inundated with information every day. Imagine hypothetical 'Publisher Pete'. He's the webmaster of a high PR site. He receives hundreds of article submissions every day. Additionally, he farms article submission sites (aka 'article banks', 'article submit sites', 'free-reprint sites') for articles on a regular basis. Because so many of the article submissions he sees are spam or unrelated, Publisher Pete is quick to dismiss anything that isn't obviously ? and immediately ? relevant to his website. So make sure your headline signals the general subject area of the article submission, not just the exact topic. 2) State your argumentEvery website has an agenda. Whether it's to sell, persuade, or inform, there's always an angle. When our friend Publisher Pete looks for free reprint content for his website, he wants something that complements his agenda. If he's selling chemical garden fertilizers, he doesn't want an article about the evils of chemical fertilizer. Nor does he want an article espousing the virtues of organic fertilizer. He wants an article promoting the value of chemical garden fertilizer. If that's what your article is about, make sure the headline lets him know. 3) Don't make empty promisesSensationalized headlines may work in traditional media, but they're not so effective in online article submissions. Few things frustrate an online publisher more than being lured in by a promising headline which turns out to be nothing more than hot air. For publishers who take the time to carefully filter content before publishing, empty headlines are nothing more than time-wasters. For publishers who are a little less meticulous, empty headlines result in a site which is characterized by disjointed, contradictory, low-quality content. Either way, the publisher isn't impressed, so make sure the headline of your article is relevant to (and validated by) the body of your article.4) Put yourself in the publisher's shoesAlways think about ways to make the publisher's job easier. It's as simple as that. Brainstorm 5, 10, 20 headlines, then put yourself in the publisher's position and ask which one you'd choose. That's the best headline for your article submission. 5) Think about your publisher's readersPublishers want articles that readers will open. But remember, your publisher's website may cater to an entirely different type of reader to your website. Whenever you find yourself thinking about your secondary audience (the reader), make sure you're thinking about the publisher's readers ? not your own. That settled, you can go on to focus on regular audience-headline considerations such as making the headline attention-getting, targeted, and benefit driven. ConclusionWith the emergence of article submission as a great way to generate a high search engine ranking, and the associated proliferation of article submission spam, the right headline is more important than ever. The important thing to remember is that you're faced with a gatekeeper, and you need to address their needs first. 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Publishing: Changing realities (I) When you frequently post articles on ezines, you might be aware that you are an active participant in the art of publishing at grass roots level. From experience, you will know that after planting your seeds, it takes time before your efforts will actually bear fruit. What happens on the trajectory from planting the seed to seeing traffic numbers jump and your site's visibility increase? And is this in line with what's happening in the wider publishing world? Are there alternatives? Why You Need an Article-Marketing Strategy before Posting a Single Article Online II This is Part 2 of a 2 part article - Read Part 1 athttp://www.promotewitharticles.com/strategy100.html Using Anchor Text Optimization In Your Article Viral Marketing Campaign What is Anchor Text Optimization? |
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