|
|
| www.1001TopWords.com |
|
|
Capturing Leads on Traffic Exchanges
There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages , Autoresponder follow up systems , and Ad tracking URLs . The lead capture page can be hosted anywhere but it needs to have at least one thing on it to be effective... a way to capture a person's email address. Why waste your traffic exchange credits sending user's to your sales page where they only have 15 seconds to decide whether they are interested in your product or service? It is too easy just to let your website rotate to the next causing you to lose a potential prospect. If you set up an incentive-laden lead capture web page (by incentive I mean a contest or freebie for providing their email address) that has a short tag line about your product or service combined with a 2 line form consisting of name and email address you have a simple yet incredibly powerful marketing tool. In fact what would stop you from advertising 5 or 10 different lead capture pages on several traffic exchanges for each product or service you are promoting? Ok, so you have a person's email address and name. What now? Let me explain the purspose of an Autoresponder before I do that. An Autoresponder is a script that sends out timed follow up messages to anyone in your Autoresponder email list. If you connect the form on your lead capture page to your Autoresponder you have a virtually unlimited opportunity to advertise to your now " opt in " subscriber. Your only real job becomes promoting your lead capture pages. The Autoresponder system once set up requires little or no maintenance on your part. Now when a person sees your incentive laden lead capture page on a Free Traffic Exchange they can quickly scan your opportunity and provide a minimum of information (nobody likes filling in forms, especially when they only have 15 seconds to decide on your offer). Freebies work well, free downloads, contests, giveaways. People like free stuff and this gives you a nice way to build up credibility with your customer. To take this a step further you can track your campaigns by replacing the URL for your product with an Ad tracking URL . This will tell you every time someone clicks on a link within your email message or lead capture page allowing you to weed out ineffective ad copy. Make sure you set up a different ad tracking URL for each lead capture page or email message and you can truly see how well each of your campaigns are performing in real time. So get busy creating your lead capture pages, connect them to your Autoresponder follow up system, and start promoting and tracking your campaigns. You should see improvements in your sales and recruiting efforts immediately. Michael Lawrence is the webmaster for He also publishes a Blog which can be found at
|
|
|
|
RELATED ARTICLES
Not Common But Effective Free Marketing We all know the many "free" traffic producing avenues. We all know about free classified ads, traffic exchanges, web site submitters, banner exchanges, link exchanges, but how many of you have ever thought of this FREE traffic avenue! In the past I have tried, I think, every free method of advertising, and have also had some success with the variety of free advertising resources. I have also tried different paid advertising sources. They have been very effective in building my business, but many times have proven to costly,especially when you are just starting out in a new business. So I was always on a quest to find new and better ways to advertise. Then I met a person on line with the secret!! Building Online Visibility: A Three-Point Plan For Any Business The latest trend in online marketing focuses on local search. While there are plenty of business site directories that act like online telephone directories, local search is more than a telephone directory or classified ad site. It's a community-oriented, user-friendly approach to finding businesses close to home. Complete Novice Builds Business Using Press Releases on the Internet My name is Barbara Mascio. I am the founder of a business that actually challenges the paradigm of elder care. With next to nothing in marketing dollars, I turned to the Internet hoping I could get my message across to as many folks as possible, and it's working! In fact, 68% of all our inquiries are a direct result of web visitors! How to Promote Websites Popularity? Once your site is launched, half your battle is won. What lies ahead is the interesting and challenging part of the game. Learning the basics of HTML, creating pages etc actually gets boring for some and they leave it at that.. But once you are beyond the basics, life gets better. The next step is promoting your website. There are various ways to do it. How Building a Fanbase will Make You Sales If you've ever been to a popular forum hosted by a singal indivual, you would probably notice that most of the members of said forum take the owner or moderators advice as gold. Allan Gardyne is a good example of this, with his affiliate advice forum. Whenever he posts, people listen and will actively revolve their own decisions around his. Reciprocal Link versus Value Exchange Most webmasters are familiar with the concept of reciprocal linking. Reciprocal linking is the exchange of links between webmasters with the hope of improving their site ranking with the search engine. However, as more and more webmasters use reciprocal links to increase their site ranking, the search engines are also getting smarter and more demanding. Marketing Tips for Your Web Site Here are some simple and easy tips on how to market and drive traffic to your site. Sales Marketing: 10 Proven Secrets To Market Your Website Offline Some Internet marketing experts have claimed thatthe best way to market online is to market offline! Keeping It Clean Could Give You A Boost Keeping it clean could give you a boost.By Mark White Niche Markets and Mini Sites Profits - The War Has Begun! Niche markets and mini sites are taking lately by storm theInternet marketing field. But despite of all kinds of freeinformation you receive, there still plenty of tips coupleof Netpreneurs "forget" to tell you about. Google Gives Web Page History More Importance The Google patent application submitted in March, 2005 has generated a good deal of debate among search engine optimization experts. The patent document contains many general suggestions about the direction Google wants to move their search criteria and ranking techniques in the near future. 4 Steps to a Robot?s Tea Party Creating a new website is only the first stage in what is a long, arduous process to internet success. Millions of new websites, many of them intended to be commercial, are created every year and then????nothing happens. No, or very few, visitors come to the site. But what can seem worse, not even the search engines are in a hurry to come visiting. Most search traffic is likely to come from Yahoo and Google, and increasingly MSN. Yahoo and Google, though, have always taken a long, long time to bother to crawl your website with Googlebot and Inktomi Slurp. These are the robots that scour the internet listing website pages and storing them to provide the database for their search results. How To Get Free Advertising By Giving Away Online Content Giving away content is a powerful way to get free advertising.For example, give other people permission to use your articleon their web site or in their e-zine. The resource box at theend of your article acts as an ad. In return, you get freeadvertising. It's a win/win situation for both you and thepeople that need the extra content. How to Advertise on the Internet Do you want to reach millions of potential customers for FREE? Well you can if you know how. The Internet, that massive network of thousands of computers around the world, also known as the "Information Super Highway," is your ticket to generating free leads and sales. As with any other medium, there is a correct way and an incorrect way to advertise online. One correct way is to post your message to various newsgroups that welcome advertising. If you dig around, I'm sure you'll find a couple of newsgroups that fit this description. Posting your ad to these newsgroups is a good way to start your advertising campaign because they are seen by millions and it didn't cost you a dime. Your ad will last for about two weeks and then you will need to repost your ad. Keep track of your ad response and focus your efforts on the ads that bring you the best results. Another source of free advertising is publishing articles that others can reprint freely. People such as webmasters and e-zine publishers are always in need of fresh content. Write about something you are interested in. If you have a certain area of expertise, write an article about that. Place a resource box at the end of your article with all of your pertinent contact information. Don't attempt to sell your product here. Do that when you get contacted for more information. One more source of free advertising is ezines. Some ezines allow their subscribers to advertise for free. Different ezines have different rules regarding their advertising. There are a lot of directories online that list ezines that offer free advertising. Just go to any search engine and type in ezines and you should find a considerable amount of ezines listed. You can also create what is known as a signature file. A signature file is a footer that goes at the bottom of any email that you send out. Your signature file contains information such as your company name, email address, and website. You should also include a short sales message in your signature file. Now that you know the correct ways to advertise for free online, here are a few incorrect things to do when advertising online. Don't be tempted to post ads in any newsgroup that you see. Follow their posting rules to the letter. If they say NO ADVERTISING, don't advertise. This is a good way for you to get thrown out of the group. Additionally, don't write articles that serve as sales letters. Editors will spot this rather quickly and they will not publish your article. There are many places to advertise for free online. If you utilize them, you will be well on your way to building your business online. Getting Inbound Links is as Easy as 1-2-3 Your success on the internet is directly related to how many other sites are linking back to yours. The goal of every webmaster is to get more inbound links. I have listed three simple steps below to automate and multiply the process. Once the process is started you will be getting inbound links while you sleep. 7 Must Knows for Measuring Web Site Activities Record keeping measurements for Internet marketing The ON World of OFFline marketing Ok, now if you've started reading this article thinking that its going to be the same story about the business cards carrying your logo and company name, you are right. Hey, dont reach for that back button already. Okay, since business cards is one of the best ways to publicise your site, I had to mention that. But that does not mean it ends here. Read on to discover more. Types of Keywords Keyword can be classified into three categories : Generating Inbound Links Content How Do I Promote My Website? If you are a small business owner with a website, chances are you have wondered how best to promote it. You might wonder if people are going to be able to navigate to it or if it will be popular. Of course, you've heard you need to submit to search engines, but which ones? How many? The more the better, right?
|
| © Athifea Distribution LLC - 2013 |
