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The Best Way To Promote Your Website
Everyone would like an increase in traffic to their website or an increase in their PR rating. There are many companies and websites offering promotion and optimisation services, however how much should you spend? I have found two ways; which have had a huge impact in the amount of visitors I have to my websites and of which has pushed up the PR ratings of my sites. Firstly writing articles. Writing articles like this one and submitting to article directories is a way of spreading your message across the internet. Other webmasters download your article and add it as valuable content to their website. This not only gives you free advertising on their site, but also creates a backward link for your website. Over time these links start to add up. Secondly is a link exchange program. I have many websites in my portfolio and am able to offer a free link exchange program. I add a link to the bottom of my homepage to ten of my sites, with your chosen link text. In return I ask you to add a link on the bottom of your homepage to ten websites of mine. This is explained further at http://www.internet-webdesign.co.uk. If you have any questions please do not hesitate to contact me at info@stammering-stuttering.co.uk. Stephen Hill is a web designer who has produced many websites. His main website is http://www.internet-webdesign.co.uk.
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These are all human revieweddirectories, therefore search engines will consider that yoursite must be of pretty good quality to be listed in them. Submissionto these sites is free, but there can be quite a wait to getreviewed, since editors are unpaid volunteers. In addition toa link popularity boost, a listing in Open Directory will getyour site listed in the other Open Directory powered siteslike Google's web Directory, AOL's web directory and many others.Tips For Directory Submissions:Editor Check - Is there an editor for your desired category?If not, consider applying. For Open Directory, this cangive you the power to add your site much more quickly.Link Title - Don't try any tricks to get keywords in your titleif they are not in your company name. This will get your listingedited if the listing is approved or rejected outright. Thetitle must be your official website or company name.Description - Again, don't try to insert extra keywords here,it could backfire and your description will be edited or yourlisting rejected. The description should be short and concise.Just tell what your website offers and give some product or service examples if appropriate. Again, keep it short!Be patient! - It may take weeks or months to be reviewed. Ifyou've submitted before and are still not listed, try writinga polite note to the editor of the category to see if therewas a problem.Paid Submissions - Paid submissions to quality directoriesand portals is also a good idea. It is well known that alisting in the Yahoo directory area will give you a good Google PageRank boost. Listing in the Yahoo directory areais $299, so skip this option if your budget is limited.Pay-Per-Click Search Engine Submissions - Google lists theresults of many smaller pay-per-click search engines. Thiscan help link popularity if your site is listed in theseresults for your important keywords and phrases. There arehundreds of these smaller PPC engines that offer a freeadvertising credit just for signing up. Take a jaunt onover to PayPerClickSearchEngines.com for a good list of them.Submit listings under all your important keywords and phrasesand include keywords in your title.Affiliate Program - Having an affiliate program can boost youroverall sales by letting other sites do the advertising for you,but did you know that this can also help link popularity? Forsome affiliate program services like Commission Junction orLinkShare, they use a special link to track clicks and sales,so these may not be effective since they do not contain youractual domain name. The kind of affiliate program I am talkingabout is the type that uses your domain name in the tracking URLyou give affiliates to use. 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