www.1001TopWords.com |
10 Proven Ways To Accelerate Your Profits
1. Make copies of your web site in many differentlanguages. This'll allow foreign speaking people toread your web site and advertisements. 2. Give your customers a surprise bonus for buying.When you give customers more than they expect,there is a good chance they will buy from you again. 3. Send greeting cards offline or online to customerson holidays. You'll get the chance to increase yourorders by including your ad inside the card. 4. Market your products or services to your targetaudience. For example, don't try to sell a footballin a cooking magazine. 5. Give people the option of buying other productsor add on products when they decide to buy yourmain product or service at the point of sale. 6. Think of new ways to attract people to buy yourproducts or services. You could add on extra freebonuses, delivery options, payments options, etc. 7. Give other businesses the option of selling yourproduct. It could be a simple joint venture deal oran affiliate/associate program. 8. Follow-up regularly with all your prospects andcurrent customers. When people see your ad morethan once they are more likely to buy. 9. Learn sales ideas from reading and studying otherbusiness' advertising and marketing material. Itcould be ads, brochures, tv ads, sales letters, etc. 10. Educate yourself with new strategies to increaseyour sales. You could take classes, subscribe toe-zines and magazines, read books or ebooks, etc. Steve Li is the webmaster of http://pushbuttonincomes.comYou can read more articles like this by subscribing to his twice-weekly Newsletter. Send a blank email to: mailto:pushbutton@pushbuttonincomes.com?subject=subscribeget a free course "Online Advertising for the Completely Clueless!"
|
RELATED ARTICLES
How Price Gouging Can Hurt Your Business "Price gouging" is an emotional, inflammatory term. Everyone is against it, but only buyers, angry over excessive profit-taking, proclaim it. As a seller, how can you reap the profit rewards you deserve without being accused of price gouging? Copy SoapNet and Make Money Whether you want to admit it or not, soap operas may hold the key to your home business success. This article includes a few home and small business principles I learned while watching SoapNet. Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials Easy Direct Marketing Methods for Insurance Agencies Reach Thousands of Your Prospects, Absolutely Free I'm big on getting maximum marketing exposure at the lowest cost possible. After all, most small business owners don't have huge marketing budgets, so finding inexpensive ways to market is a necessity. No One Gives A Damn About Your Business. Unless You Give em A Reason To The good news is that there are thousands of people looking for what you offer. The bad news is that those people are extremely tough to attract not to mention that your very livelihood depends on it. It's a scary thought when you think about it. And many don't. Some are simply ignorant to the marketing realities. For others the expense and complexity associated with any kind of formal marketing effort is simply too intimidating. They rely souly on word-of-mouth. The fact is, word-of-mouth is great, fabulous, wonderful and not enough if you're serious about growing your business. Step by Step Guide to an SMS Campaign SMS is good for: 15-Minute Marketing: Lots of Results in Little Time Do you think you don't have enough time to market? Here's a solution that can help you get started on marketing, or any other task you've been putting off. How To Be A First Class Marketer? Did you now how to follow up a new customer with less phone calls? Powerhouse Marketing With Persuasive Postcards The lowly postcard?it's more than just a "having fun, wish you were here" delivery system. This tiny billboard is actually a powerhouse of a marketing tool with almost unlimited uses. Harness this little dynamo and you'll find a surge of new business opportunities. How to Get the Right Clients and Avoid the Wrong Ones If you are like most service professionals and small business owners one of your primary concerns is generating as many leads as possible. And that may be your biggest mistake, resulting in wasting time on unqualified prospects and working with too many clients you wish you didn't have to. Business Leads Anyone who runs their own business can tell you how challenging it is to generate business leads on a consistent basis. Finding good leads and generating more sales is vital to the long term growth of any business. There are many well documented sources of business leads ? we will try to cover some of the best in this article. How To Start A Mail Order Business The Mail Order business is not a business of itself, but is another way of doing business. Mail Order is nothing more nor less than selling a product or service via advertising and the offers you send out by mail. How to Manage Your Marketing Mix Here's the deal: advertisement is not marketing. It's like sayingyou want to have a garden, but you're only willing to plant theflowers. Forget about watering, fertilizer, good soil, weeding andsunshine. You don't need them, right? 10 Tips For Packaging That Sells Products To Boomers Boomers are a prime and growing target audience. Does your product speak to them? Does your product's packaging compel them to buy it? If not, you are missing a very important market segment. According to Rick Adler, founder of The Senior Network: "Simply based on population growth trends, if a product is marketed to the 50-plus audience and maintains its market share, it should increase in sales by 35 to 50 percent in the next 20 years. Conversely, a brand targeted at the zero to 50 age groups will be flat in sales." Unique Gift Items ? 3 Creative Ideas With promotional items there are standards: t-shirts, mugs, note cubes, calendars, magnets and keychains. Then, there is the really creative. Sometimes with a specific campaign, you may want to go above and beyond and really start a buzz about your company. The A-Z of Exhibiting Overseas Exhibiting overseas is one of the fastest and most cost effective ways to identify the best foreign markets for your products/services. International trade shows and fairs offer opportunities for multilateral contacts and business deals. They allow you to test your product's export suitability; explore the strength and scope of your competition; and gain exposure to potential suppliers, in-country distributors and customers before making any sizable financial commitments. However, to effectively trade internationally, top management must commit to developing foreign markets. Are Keywords Destroying the Flow of Your SEO Copy? With all the shuffling that's been seen in the search engine world within the last year, the issue of obvious optimizing has become a hot button. The current line of thinking is that most engines (especially Google) are on the lookout for sites that purposely make an effort to optimize their pages in order to get high rankings. While this theory has not been proven, I agree that obvious optimization is not a good thing. Not exclusively because of what Google might think, but because of what your site visitors might think. Translation and Your International E-Commerce Strategy Most businesses realize that they are simply a click away from any corner of the globe. Well, actually two if you include the Yahoo! search a potential customer does to access your shopping cart. What most businesses, unfortunately, do not realize though, is that their shopping cart is struggling to make it to the checkout counter. Bill Dunlap, managing director of Global Reach, Inc. notes that "for every $2 million a site is doing in domestic sales, they're leaving another $1 million on the table in international sales if they're not making themselves easily available."To paraphrase the above, let me draw on a quote from Willy Brandt. The former West German chancellor is reported to have once said: "If I'm selling to you, I speak your language. If I'm buying, dann muessen Sie Deutsch sprechen (then you must speak German)."In economics this is referred to as opportunity cost -the cost of something in terms of an opportunity foregone. The opportunity cost of not speaking "German" is a whopping 50%! This simple truth is supported by statistics.Donald A. DePalma reported in a study conducted for Forrester Research that "Visitors linger twice as long as they do at English-only URLs; business buyers are three times more likely to buy if addressed in their own language; and customer service costs drop when instructions are displayed in the user's language." (Donald A. DePalma, Strategies for Global Sites, 1998).Another Forrester Research report, quoted in an article titled "Reasons for Success in International E-Commerce" (webpronews.com) provides statistics that indicate "over 55% of the online world accesses the Internet from countries where English is not the native language."The message is loud and clear: Do not assume that there is no reason to translate your marketing materials or that English is used in other countries! To be sure, English is the lingua franca of the world, and many people do have the ability to read English. But, faced with a choice, would you pull out your wallet for a company that caters to your needs in your non-native language, or your native language?If translation is not part of your international e-commerce strategy, then you may be leaving money on the table!And, if you see the truth in this message, you have a couple of options available: you can develop an in-house translation capability, or you can commission a professional translation service to translate your marketing materials. Developing an in-house translation capability is prohibitively expensive, not to mention that it is a long term effort. An appropriate analogy to illustrate this point is that of an IT department.Buying translation, however, can be overwhelming with all the technical jargon, and frustrating with all the endless marketing hype and "mission statements" that are thrown at you. Fact is, the basics of purchasing translation are easy. Read on. Your starting point should be the clarification of your translation project requirements. Consider:Whether your marketing materials are for internal consumption (including partners) or external consumption? Whether cost is more important or quality is more important?What is the time frame for your project?What are your ongoing (long-term) professional translation service needs?By clarifying project requirements, you are establishing the framework to answer the 2 most important questions that will determine the success of your translation project. Namely, what is the right type of translation, and what is the right professional translation service for your translation project?There are two types of translation: Machine translation (MT) Human translationIn machine translation, a human translator supports the machine. In other words, a computer program translates the source text (i.e. the "from" language), with the resultant target text (i.e. the "to" language) then being edited by a qualified human translator, if it is edited at all. Machine translation (MT) is employed for "gisting" or, to get the general meaning (gist) of a document which can be useful when marketing material is only for internal consumption.Is machine translation right for your marketing materials? "Free online translations, is, well...free-the cost is right, but can you live with the quality?" is a short, informative works on machine translation (MT). Read it before continuing.Consider this recent headline from the Yahoo! Odd News section (2005-07-05)-"The Wurst museum in the world?" You guessed it-it is not a bad museum but one dedicated to...German sausages! If your marketing materials are rich and descriptive, and for external consumption, then machine translation (MT) is not an option.Commission a professional translation service, and put human translators to work on your marketing materials.Selecting the right professional translation service can be just as frustrating as selecting the right type of translation for your project. Do you go with a professional translation service provided by a translation company, a translation agency or a free-lance translator?Review the requirements of your translation project. Now ask yourself "What is the right professional translation service?""Free Online Translations Guide-Professional Translation Service" provides a check list that is helpful in determining what translation service should be entrusted with your marketing materials. While the list is not exhaustive, it will guarantee that you get the most value for your investment in translation in terms of cost and quality. Establishing a criteria list provided the basis for determining what the right type of translation, and what the right professional translation service, is for your translation project. Now, before you hit the search engines, guarantee the success of your translation project by taking a few more minutes to truly prepare (peace of mind; priceless!). Read "Buying Online Translations Tips and Techniques." And that is it-it is that simple! Translating marketing materials will ensure that your international e-commerce strategy speaks "German," will ensure that your shopping cart makes it to the checkout counter, and will ensure that no money is left on the table. The Advantage and Consequences of New Economy Marketing Some of the research that has been done today gives us alot of information on the values of today's society. WhatI'm referring to is a lifestyle in which there is more todo in generally less time in which to accomplish it.There's more to spend money on so there's less disposableincome. Quite often there's just one parent instead of thetraditional two parents. Safety and security is important,Quality and value are more important than ever. People arewilling to pay more for desired quality. People are alsowilling to withdraw from the unnecessary and focus onessential stuff, and Convenience is extremely important.Consumers are having a wild time with technology. 4 Steps to Successful Offline Event Booths A great way to gain more local sales is to rent a booth at a fair or bizaar. These can be a fun way to spend the day, and if done correctly a profitable one at that. The following are steps you can take to ensure you receive the most sales within the hours or days of the event. |
© Athifea Distribution LLC - 2013 |