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Write Your Weekly Ezine in 5-Minutes! (or better yet, dont write it at all)
How to write your ezine in 5 minutes by legally and ethically stealing other people's articles... There are virtual storehouses of awesome articles and reports just waiting online for you to tap into. They're ready and available for your use; and, in fact, the authors very much want you to go grab them and use their articles. You don't even have to search very far. You're only a scroll and a click away from a list of sites and locations that will provide you with hundreds of articles that you can browse, pick up and publish for free. Free article content and syndicated article content is pretty much the same thing. The main difference is that syndicated article content is published or delivered either through the use of a service or a script feed. Free article content is usually hosted on the author's site with his or her expressed permission for you to use it. A few general rules to consider in your quest for quick-and-easy newsletter content: 1) Look for content that fits well with the theme of your newsletter. 2) Answer this question for yourself... "Is this information of any value to my subscribers?" 3) How can I potentially benefit by using this article? And, yes, I am referring to money. Points 1 and 2 above are obviously important considerations, and I don't really need to dwell on them. Point 3 is equally important. Authors who provide free articles for your use will always require that you include their "resource box" at the end of the article. This is right and proper since the author deserves to be recognized and it's their copyrighted material. Are you asking yourself this question: "If the article isn't mine, and the resource box isn't mine, how in the world am I going to take this 5-minute newsletter and turn it into income?!" Good question. Read on. An important key to monetizing the fre article content that you're borrowing from someone else is to seek out authors who will allow you to use an affiliate link to their products or services within the resource box. The resource box is usually four or five lines that lead you to the author's site. If the author will allow you to sign up for his or her affiliate program and use your affiliate link in the resource box, you now have the opportunity to earn some income for anyone who clicks through that link and purchases a product from the author's site. Alrighty then! It's a great combo isn't it? You don't have to agonize over copywriting. You can publish your ezine in about 5 minutes. You can send it to your millions of subscribers with one simple click of a button. AND you can profit in the process. Here are some resources that you can begin to explore: At Internet Marketing Power Tools (my site): ** Free Article Resources ** ==> http://www.gothrive.com/article-archives.html (This is my site that I use to support my ezine) ==> http://snipurl.com/freearticles/ ** Syndicated Article Resources ** ==> http://snipurl.com/syndicatedarticles/ Another awesome resource: "Best of Web Gold" ? this collection of articles is made available by Terry Dean of NetBreakthroughs (huge success online and all around great guy) You'll find over 75 articles that you can use in your newsletter. The only requirement is the resource box thing. But you can use your NetBreakthroughs affiliate link in the resource box so you'll have a chance to earn money. Here's exactly what Terry says: "Feel free to use these articles below as long as the link in the resource box of each article points back to me." As a NetBreakthroughs affiliate, your affiliate link is going obviously going to point back to Terry. STEP 1: Sign up for Terry's affiliate program here: ==> http://snipurl.com/terrydeanaffiliate/ STEP 2: Go here to access this super collection of articles: ==> http://www.bizpromo.com/free/ If you haven't started your own online newsletter yet, use this technique to launch it today. Did someone say "Pulitzer"? Copyright 2005 Ron Hutton Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. Subscribe to "GoThrive Online", for big juicy marketing tips in small, easy-to-chew, bite size servings. 17 Free Cool Tools... http://www.gothrive.com
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10 Valuable Tips For Ezine Publishers 1. Write your own articles. Internet Marketing Idea: Publish an Ezine Chances are if you surf the net much you have noticed that almost every website offers a free newsletter or ezine in some form or other. Wonder why someone would go to so much trouble to publish a newsletter and offer it for free? The answer is because it is a brilliant Internet marketing idea. True, it does take some work to publish a quality ezine, however the benefits you can reap in sales for your main product or service is worth the time and effort. Review of Ezine Announcer The most critical piece of software in my article submission arsenal is EzineAnnouncer. I've been using EzineAnnouncer, developed by Jason Potash, for ten months with a great deal of success and just a little aggravation. How To Develope Content For Your Ezine Without Having To Write Your Own Articles Do you struggle with creating content for your ezine? You think you are not good enough? Or you just don't have enough time to write quality articles? Here's some good news: You're not alone! What Makes An Ezine Worth Reading? What makes your ezine hot stuff? With literally thousands ofezines online today, how can yours stand out or is it doomed tostay in the junk mail folders?? What Ive Learned From My Subscribers As editor/publisher of Book Promotion Newsletter, I am fortunate in having an eclectic group of subscribers who number in the thousands. The ezine is interactive and subscribers are encouraged to share their innovative marketing techniques. Who Should Offer an Ezine? If you are a professional, consultant, coach, speaker, seminar leader, author or small business person, you need to develop and offer one of the most powerful Online marketing tools around-the eNewsletter, otherwise known as the ezine. The Nitty-Gritty Of Ezine Publishing I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so please, after reading my hours, spare a kind thought for all those other publishers out there that do everything manually, and who really take the time to get down to a personal level with their subscribers. Lesson #6: Six Simple Steps to Writing Magnetically Charged Email Messages! If you remember, the majority of people (i.e., 68%) need to see your sales message more than once before they even think about going ahead. This is applicable to every market. The End of Email, Ezines and Online Marketing? Ok, it's time to bring out my soapbox. Should You Upgrade Your E-zine From Text to HTML? A few years ago, when I first started seeing HTML e-zines in my inbox, I admit I was jealous. They were attractive, attention getting, snazzy. They made my text e-zines look boring. Newsletter Design Ideas - How to Get Creative Ideas for Your Newsletter Template If you want to have a successful newsletter, you need to have a professional newsletter design. And the more newsletter design ideas you get, the better layout you can design. Here are some tips on how to find creative design ideas for your newsletter... Free Ezine Advertising That Works! When I say free ezine advertising, I'm not talking about the free ezine ads that some publishers offer, this technique is FAR more powerful than that. Your E-zine 13 - A Formatting Checklist While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my issues is in great shape BEFORE I send it out. Please be my guest and use it for yourself! Are all lines 65 characters or less? More than that and your missive may come through looking messy to many subscribers. End each line with a hard return by pressing the "enter" key. Have you made sure there's no auto-formatting, such as bolding, italics, or underlining? These features don't translate well in e-mail and can come out looking mighty strange on the other end. Instead, emphasize words or phrases with *asterisks,* "quotation marks," or ALL CAPS ... sparingly. Are all sections neatly separated? Use underscores (_____), asterisks (******), another nifty symbol ($$$$$, %%%%, @@@@), or a combination thereof () to help define each area and help your readers skim your issue more easily. Do all Web links include 'http://' before them? Some e-mail programs won't automatically hyperlink a URL in your text without this prefix. So don't take a chance - make it easy for your readers to click and link, especially to YOUR site! Do all e-mail links include "mailto:" before them? Same idea here: Some e-mail programs won't automatically hyperlink an e-mail address in your text without it. Be sure to leave no space between the colon and the first character of the address. Is your masthead at the very top? The masthead, or "nameplate," typically features your e-zine name, your name, your e-mail address, your Web address, and the correct date, volume number, and issue number. Make it the FIRST thing your readers see. Have you reminded your readers right away that this is a *subscription* publication? Don't let them forget that they *asked* to receive this! Something like this right under your masthead will do: "You've received this e-zine because you subscribed to it! If you wish to unsubscribe, please scroll to the end for more information." If you have a table of contents (TOC), do its listings match this issue's articles and features? For example, if your TOC says your second feature in this issue is an article on Web site marketing, make sure it's right! Have you included a copyright notice? At the end of your content, before your contact info, post '(c)' immediately followed by the year and your name or your company's name. You should know that a copyright notice does not protect your ideas - instead, it protects the way you express them. Are the correct advertisements in place? Keep track of all your ad swaps and purchases in one main document to make this easy to look up each time. I use an Excel spreadsheet, which works great for me. Do you give clear subscribe and unsubscribe instructions at the bottom? Include subscribe instructions, because your e-zine will likely get passed on to others who'd like to sign up. The unsubscribe instructions are just BECAUSE - it's plain courtesy, and the law of the land. : ) Does your subject line include both the name of your e-zine and the issue topic? By seeing your e-zine title, your recipients will know the e-mail is not spam. And by seeing the issue topic, they will know what's in store for this issue. Example: "Sara's Cash Flow Tips: Increase Your Income Today!" Have you sent a test of the issue to yourself or an associate? Make sure it comes through reading well and looking great! (Check for any strange symbols that magically appear, odd breaks in the copy, inactive links, etc.) And this is a GREAT time to give it a final proofread. Ezines, Ezines Everywhere! There are literally thousands of ezines being published online these days. Sometimes it is hard to know which ones are best for advertising in, reading, subscribing to and so on. 7 Ways to Self-Promote Within Your E-zine We all know that an e-zine won't attract and keep subscribers without offering insightful, practical content. If you only drone on and on about how wonderful you and your services/products are, your readers won't stick around for long. The Plain Truth About Branding for Newsletter Publishers and Web Designers 10 Tips On Offering A Free Ecourse 1. Make your ecourse short like 5 - 7 days. The longer the ecourse easy for your subscriber to forget the matter of your previous emails. Create Your Own Ezine Traffic Machine How would you like to reach millions of people with your products and service for free? E-zine Promotion: 10 Smart Reasons To Charge A Fee For Your E-zine You publish an e-zine, you may consider to startcharging a fee. |
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