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The Internet Road Map 1) Data Capture Increase Your Affiliate Earnings with a Smart Webmaster Plan Affiliate programs are a great way to earn an income online in a few easy steps. However, if you don't have a plan you are going to fail. A smart webmaster plan includes some pretty basic steps that you should follow every time. The Evolution Of Search There have been many significant changes to the face of search over the last several years with engines becoming more intelligent than ever before. Today's users expect mainly fast, easy, relevant and satisfactory search results. In response to this search engines have responded by giving users more control over search results than ever through the emergence of alternative search engines. Web Site Development Process - The Life-cycle Steps A system development process can follow a number of standard or company specific frameworks, methodologies, modeling tools and languages. Software development life cycle normally comes with some standards which can fulfill the needs of any development team. Like software, web sites can also be developed with certain methods with some changes and additions with the existing software development process. Let us see the steps involve in any web site development. Functions and Subroutines in ASP If you read our Tutorial on Include Files (SSI) then you learned how to encapsulate ASP code within include files and the benefits it brings us. As developers, we should endeavour to make our lives easier wherever possible... no one wants to re-invent the wheel after all. Functions and Subroutines exist to not only save us time, but to bring power to our ASP. They are just another way of encapsulating code, but have a lot more functionality than just 'saving some code for later'. First, let's look at Functions... Imagine a balloon salesman in the street. We've all seen them they require one piece of information when you buy a balloon, the colour. Let say we asked for a red balloon... The balloon salesman armed with this 'information' then does a pretty basic action... he hands you the balloon. The balloon you received is a direct result of the information you gave the balloon seller. Functions are just the same... they return to you a value based on the information you provided. Lets look at an example Function: - <% Function getBalloon(strColour) Dim Tempstr strColour = lcase(strColour) 'This converts the value lowercase. Select Case strColour Case "red" Tempstr = "Here is your red balloon" Case "yellow" Tempstr = "Here is your yellow balloon" Case "green" Tempstr = "Here is your green balloon" Case "blue" Tempstr = "Here is your blue balloon" Case Else Tempstr = "Sorry, we have sold out of that Colour" End Select getBalloon = Tempstr End Function%> A Web Site for Your Small Business: How to Set Up a Website Your web site will be your window to the world. Even if you are not selling any product online still you need your customers to access you 24 hours a day 365 days in a year and you can pass important information to them by hosting frequently asked pages, product descriptions, product improvements etc. Your web site will be your office or interface to the world even when you are away in weekends, sleeping at nights or in an important assignment for your next business expansion. Then how to go about it? We will discuss some basic points here. The Cost Of A Web Site Just starting out, you can start with a simple informational site, which is all most need initially, and build up to a fuller site (e-commerce and/or interactive) when you can afford it. Stop Losing Precious Web Site Traffic to the Dreaded World Wide Web Black Hole You work hard to build traffic to your web page. If you are not doing 1 simple step you are loosing a portion of all your web site traffic to the dreaded World Wide Web Black Hole. Non-Profits: Successful Online Strategies More and more non-profit organizations are developing websites to help share information about their mission and programs. This involves strategic planning about the best way to present your image and message online. Once your site is up, your organization also has to be ready to keep information current and to maintain consistent outreach activities. If your group is planning a Web site, consider: Guidelines for Web Page Optimization Below, I have listed 8 simple steps that you can take to optimize your web pages. By following these, you will improve your chances of increasing your rankings: Setting Up A CGI Script On Your Web Site Before you set up any scripts you will need some information about your server. You can get this by e-mailing your web hosting provider. It's good to have these on hand before you try to set up a script. You may not need all of the information for each script, but some of the larger scripts demand more information to work. The information you may need is: How Worldly is Your World Wide Web? The growth in Internet usage around the world is astounding - 146% in the five years prior to March 2005. And it's not just European and North American users on the Net. The fastest growth was found in Africa with an almost 200% increase in usage. I am often pleasantly surprised as to how fast the internet connections are in 'developing countries' like Indonesia - much faster than the connection at my parent's farm in rural Alberta in fact! Building eCommerce Websites that Work - Part 2 Succeeding with an eCommerce website is a dream for many these days. It may seem nearly impossible at times, but it can be done. This series covers some of the basic success factors - things you must consider in creating, implementing, managing and developing a quality eCommerce web site. There are many ways to do business on the internet - and, not surprisingly, a lot of ways to both make and lose money. Mainly, I'm focusing on eCommerce sites intended to sell products of various kinds. Not every factor is going to apply to every site, but since a major failing of many internet entrepreneurs is the lack of multiple income streams, you'd do well to carefully consider all factors and apply them as needed in developing alternate revenue streams. Having a Domain Name And Web Site Gives Your Business The Key To The Door Just like all things in life, the ways to run a business are rapidly changing and evolving. The potential involved with having a domain name/web site is staggering to say the least. A web site gives the consumer a 'shop front' that is not only open 24 hours a day, seven days a week, but is also situated right on their desktop. Instead of being locked into only the immediate area, the whole world's marketplace becomes your sphere of interaction. Earning From Your Website Before you start building your site, ask yourself "WHY?". Why did you decide to build your own web site. How are you going to earn money? Creating simple homepage will not get you any money at all nor you receive lots of visitors. Your website must be the part of your business. It also must be the part of your business plan. Do This One Thing to Create a Powerful Product-Selling Web Site Spend time planning your Web site. Before you design a page or write a word, get a visual, and mental picture of your preferred audience. Your visitors will spend up to 10 seconds on your home page, so plan accordingly. Linking Out is Good Many websites I come across don't have a single link to another website. Ask the webmaster why not, and the answer you get is simple enough: "If I link to other websites people might leave my site." At this point I break the news that site visitors will leave your site. And there's nothing you can do about this. Improve Conversion Rates ? Load Times Your site is getting traffic, but conversion rates are horrible. Everything seems to be working, so what's wrong? Your site may simply be to slow. Unlocking the Power of Your Website! Why do some web sites reap huge benefits while others just get lost in the shuffle? Do some web masters have a secret that most of us have overlooked? Actually, there is a secret to unlocking the power of your web site and it has to do with words. When communicating via the web, words truly make all the difference. And the only way to get the most out of your website is carefully choosing what you have to say and how you say it. Why You Really Need Your Own Web Page In-order To Make Online Business! How many Web Sites did you stumble over telling you that you don't actually need your own? Now, this is true to a certain extend but not if you are heading for the real scoop. |
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