Ezine Publishing Information

Future of Electronic Publishing


UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".

An Embarrassment of Riches - Part II


The DOI Foundation has unveiled the DOI-EB (EB stands for e-books) Initiative in the Book Expo America Show 2001, to, in their words:

An Embarrassment of Riches - Part I


The Internet is too rich. Even powerful and sophisticated search engines, such as Google, return a lot of trash, dead ends, and Error 404's in response to the most well-defined query, Boolean operators and all. Directories created by human editors - such as Yahoo! or the Open Directory Project - are often overwhelmed by the amount of material out there. Like the legendary blob, the Internet is clearly out of classificatory control. Some web sites - like Suite101 - have introduced the old and tried Dewey subject classification system successfully used in non-virtual libraries for more than a century.

American OverDrive - LCDs in LDCs


OverDrive - an e-commerce, software conversion and e-publishing applications leader - has just expanded an e-book technology centre by adding 200 e-book editors. This happened in Montego Bay, Jamaica - one of the less privileged spots on earth. The centre now provides a vertical e-publishing service - from manuscript editing to conversion to Quark (for POD), Adobe, and MS Reader ebook formats. Thus, it is not confined to the classic sweatshop cum production centre so common in Less Developed Countries (LDC's). It is a full fledged operation with access to cutting edge technology.

The Disintermediation of Content


Are content brokers - publishers, distributors, and record companies - a thing of the past?

How To Write Effective Ezine Ads... And Then Some


When writing an ezine ad, there is a big mistake that most people make when writing an ad. That is, they try to sell something in those ads, and there is a good reason why you don't want to do that.

5 Keys To A Successful Ezine


There are 5 basic keys you need for your ezine to be successful and here they are though not necessarily in this order.

OK People - Lets Get Real!


It's all about numbers - or so some ezine publishers would have you believe.

How to Build Your List ? 7 Powerful Strategies


If you have been an internet marketer, or had any type of online home based business, for more than a few days, then you will no doubt have heard someone say, "if you want to make money online, you have to build an opt-in list."

8 Killer Mistakes For Ezine Failure You Must Avoid


It is true that sometimes in life there is a small line between failure and success. The same thing applies with ezines and newsletters. Some details we consider unimportant are the keys for the success of our publication or failure.

Emerging Trends in Web Content and Web Publishing


Content is King but the web pages are still littered with writing that does scant justice to the word content, least of all creative, useful and valuable content.

How To Make Your Subscribers Stick To You Like Super Glue


One of the biggest obstacles to building a good sized opt in list is the drop out rate. Sometimes it seems subscribers are leaving as fast as they are joining. This slows down the overall growth rate.

How To Use Viral Marketing To Grow Your Opt In Email List


If you have read my article called "What is Viral Marketing" you should already have a fairly good idea of it's potential.

E-zine Promotion: 10 Smart Reasons To Charge A Fee For Your E-zine


You publish an e-zine, you may consider to startcharging a fee.

7 Ways You Can Make a Huge Impression With Your Ezine Welcome Message


Many times I receive a Welcome Message from someone after I subscribe to their ezine that leaves me wondering what I just jumped into. A welcome message is one of your first contacts with your subscriber, and it should say something that sets you apart from everyone else right at the get-go. It is, after all, one of your first impressions with prospective customers ? and first impressions absolutely do count on the internet. Not only is your welcome message a natural opportunity for you to connect with your subscribers, it?s also your chance to make sure they remember you with positive anticipation so that they will be eager to open up your next message when it arrives.

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