|
|
| www.1001TopWords.com |
|
|
Book Summary: The E-Myth Revisited
Ever wonder why most small businesses-- no matter how huge effort they put in their endeavor--still fail? Micheal Gerber reveals the answers in this book. Accordingly, the future of small businesses revolve in only three philosophies: the e-myth (entrepreneurial myth), the turn-key revolution, and the business development process. The E-myth The e-myth, or the entrepreneurial myth, evolved from one very fatal assumption-- that the success of every business is simply achieved by summing up the following: an entrepreneur's desire to own a business plus the certain amount of capital he puts in plus the knowing the amount of targeted profit. Little did the entrepreneurs know that this assumption spell DISASTER rather than SUCCESS. Entrepreneurs need to learn to focus more on the business-the people involved in it and the phases it normally undergoes. Knowledge on these can save small businesses from experiencing entrepreneurial seizure-a stage wherein an entrepreneur goes through feeling of exhilaration, exhaustion, and despair. Small businesses basically consist of three main characters namely: the technician (the doer and builder), the manager (the planner), and the entrepreneur (the dreamer, visionary). Moreover, small businesses have different life phases. These are: infancy (the technician's phase); adolescence (getting some help phase); beyond the comfort zone; and, maturity and the entrepreneurial perspective. The Turn-key Revolution As implied by the term itself, Turn-key Revolution speaks of the distinct transformations on the way businesses are managed and should be managed. One very prominent example is the introduction of McDonalds the idea of business format franchise to the business world. The business format franchise has set dramatic turn around on the future of small businesses. Here, the franchisor entitles the franchisee to owning rights to his entire business system. This format is anchored on the belief that the real product of a business is its sales technique rather than what it sells. The Business Development Process The business development process is the response to the unending dynamism of the business world. It equips the entrepreneur with the necessary tools to preempt the continuous changes happening around. The process is comprised of three elemental stages: innovation, quantification and orchestration. The business development program requires the following aspects to be defined: Your Primary Aim. The owner's primary aim should center on what he really wishes, needs and wants for his life. Defining this will push the owner to pursue his defined entrepreneurial dreams. Your Strategic Objectives. This contains standards that help the owner achieve his goals for his business. This should answer the question: What purpose will this serve my primary aim? Your Organizational Strategy. Business owners should learn how to appreciate the value of organizational structures. Some points to consider are organizing around personalities, organizing your company, and position contract. Your Management Strategy. As the owner you should recognize the truth that the successful implementation of a management strategy is not dependent on the people who could implement it but on the system instead. Your People Strategy. This refers to the approach you take towards your people and their work. To make people appreciate the work they do, you should make them understand the idea behind each of their task assignments. Your Marketing Strategy. Here is the stage where all attention suddenly shifts from owner to the customer. You set aside your personal goals first and start focusing on the customer's needs. Your Systems Strategy. There are three kinds of systems in a business: the hard systems, the soft systems and the information systems. The hard systems refer to all those in your business that are inanimate and has no life. The soft systems refer to all those that could be living or inanimate. The information systems are everything else in the business that provides you with data relating to how the two earlier systems interact. About The Author Summary By: Regine P. Azurin http://www.bizsum.com "A Lot Of Great Books....Too Little Time To Read" Free Book Summaries Of Latest Bestsellers for Busy Executives and Entrepreneurs, Mailto:freearticle@bizsum.com BusinessSummaries is a BusinessSummaries.com service. (c) Copyright 2001-2002, BusinessSummaries.com - Wisdom In A Nutshellsamantha@bizsum.com
|
|
|
|
RELATED ARTICLES
Thinking for a Change - AchieveMax® Top Ten Book Review John C. Maxwell is back again in Thinking for a Change: 11 Ways Highly Successful People Approach Life and Work to add to his more than 30 previous titles with his encouraging tone and down-to-earth writing style. As usual he offers a very simple premise: "To do well in life, we must first think well." This certainly is not a new premise. In fact, it's been around for years, and we've heard it paraphrased by dozens of authors of note. However, as usual, Maxwell simplifies, clarifies, and guides his readers on the journey of mastering "good thinking" to achieve their personal and professional potential. Through his extensive research over the years he has found that "successful people think differently than unsuccessful people." Review: How To Write and Publish Your Own eBook in as little as 7 Days How To Write and Publish Your Own eBook in as little as 7Days by Jim Edwards and Joe Vitale exe format, 208 pages The Southwest Airlines Way - AchieveMax® Top Ten Book Review Over the years, several books and countless magazine and newspaper articles have been written about Southwest Airlines. Numerous MBA programs highlight the Southwest structure, its culture, its CEO, its low fares and other reasons as to why it is the bright spot in an otherwise dismally performing industry. Fortune magazine calls Southwest Airlines "the most successful airline in history." With a market value greater than the rest of the U.S. airline industry combined, Southwest Airlines is an amazing company with amazing management practices. No one, however, has completely captured the real explanation of why Southwest succeeds. Book Summary: EVEolution For any business to survive today, it needs to understand how to market to women. The fact is women make 80% of all purchasing decisions. Women are brand loyalists. Your product or service must address their complex, multiple lives as home managers, home-workers, entrepreneurs, caretakers of elderly parents, and professionals. Build a lasting, meaningful relationship with your female customer. EVEolutionize your business before it's too late! Book Summary: Good To Great Explore what goes into a company's transformation from mediocre to excellent. Based on hard evidence and volumes of data, the book author (Jim Collins) and his team uncover timeless principles on how the good-to-great companies like Abbott, Circuit City, Fannie Mae, Gillette, Kimberly-Clark, Kroger, Nucor, Philip Morris, Pitney Bowes, Walgreens, and Wells Fargo produced sustained great results and achieved enduring greatness, evolving into companies that were indeed 'Built to Last'. Magic Tricks - Book Reviews Since the 1950's, Coin Magic by J.B. Bobo has been the standard work for magicians who either do, or want to do coin magic. It is an encyclopedic compilation of sleights, tricks and routines by the world's best coin magicians up till 1966, when the book was last updated. IZEE Growing Up In A Logging Camp: Chapter One Chapter One The Rich Jerk Review: New Agressive and Effective Internet Marketing Methods for All The Rich Jerk "Making Money on the internet is Easy" e-book Review Book Review for The Margaret Ellen, A Karen Cobia Mystery by RC Burdick I've discovered a new favorite author, and his name is RC Burdick. Going Deeper - Book Review Going Deeper by Jean-Claude Koven is certainly a nicely presented, hard-cover book. This fiction fantasy has an obvious inclination to aid readers who are embarking on their personal spiritual quest. A Coaching Book Review Win-Win Partnerships ? Be on the Leading Edge with Synergistic Coaching Young, Fabulous and Broke? Suze Orman Has Debt Relief & Financial Freedom Advice Books for You! Are you a parent that has all the financial responsibility in the world on your shoulders and living paycheck to paycheck? Does it seem like there is no way out of this endless cycle of working just to pay your bills? Well, I certainly felt this way. I have been in consumer credit counseling, which was very helpful, but I still felt like a financial idiot. What was I supposed to do to get ahead? How was I going to ensure that my family was going to get the best they deserve which includes the finer things in life AND me? Well, I was sitting at home one day contemplating this and watching my local PBS station when an infomercial came on that was an real eye opener. Book review on Finite Capacity Scheduling, Part III With this all possible the price could be lowered to a back breaking competitive level giving lower prices to consumers who voted with their dollars while retaining a huge number of proficient hours each time period. It is amazing that with all the freight forwarding software, inventory software, manufacturing scheduling software that no one sees the obvious uses to streamline services. Look at a Taxi Cab company, police dispatch, air traffic controller, train master at a rail yard with trains moving all directions and many 300 miles away all converging and departing simultaneously. Or the Phoenix missile system used by the government which when put onto an F-14 could track and kill 8 target 150 miles away moving at almost any speed in and direction on a three dimensional plane. Ever wonder why no F-15 has ever been shot down in combat? Even a gondola wire could not stop it, it always wins. So is it safe to say that when you have the best of everything that the odds are stacked so far in your favor that knowing the percentages is irrelevant to the game. All that needs to happen is to set fire in motion. The Rich Jerk - A Study in Anti-Marketing I've always been fascinated by "anti-marketing", and how powerful its effect can be if done properly, so when I stumbled upon The Rich Jerk salesletter, I was immediately intrigued. Book Review: If You Are Over Fifty, You Are Entitled To Some Very Interesting Discounts On Travel: Title: Unbelievably Good Deals and Great Adventures That You Absolutely Can't Get Unless You're Over 50 (2005-2006Author: Joan Rattner HeilmanISBN: 0071438297Publishers: McGraw-Hill: Story Structure - Three Heroes Three Heroes Story Structure follows the Hero's Journey mould but distinguishes itself by making both the hero and the shape shifter both likeable and deserving of the final prize. Who Moved My Cheese? For Teens - AchieveMax® Top Ten Book Review Who Moved My Cheese? For Teens by: Spencer Johnson, M.D. FDA Approved Vagus Nerve Stimulation Therapy Can Improve The Quality of Your Life As of August 2005, the U.S. Food and Drug Administration(FDA) approved vagus nerve stimulation therapy as a treatment for depression. This therapy completely changed my life, when everything else had failed. It can improve the quality of your life as well. You need to educate yourself about this new medical breakthrough therapy. Profitable Growth Is Everyones Business - A Book Summary The days of ruthless downsizing and drastic cost cutting are long gone. Nowadays, companies have realized that the best way to earn profit is only through growth ? profitable growth. In this book, author Ram Charan provides 10 tools anyone can use to hurdle obstacles and achieve profitable growth. Atlanta Pastor Releases Book Of Life Local Atlanta Pastor known for his charity work such as feeding the homeless, at risk youth and giving toys to children at Christmas time is releasing his first book entitled "Diary OF A Shattered Spirit". Pastor Adams says that this book will address some of the struggles and stresses that plaque our society today. This book touches on many personal struggles that people just don't want to talk about. This book gives an account of many trials that the Pastor has experienced in his childhood through adulthood and through the years of his ministry.
|
| © Athifea Distribution LLC - 2013 |