www.1001TopWords.com |
How to Sell Your E-book - (or other information product) - Through Quickie Seminars
I've been selling my own self-published information products (mainly e-books) online for the past 3 years. Is it profitable? Definitely. But as any seasoned information marketer will vouch, it takes time to build up your name recognition online. You'll have to spend considerable effort to develop word-of-mouth web site traffic. It's rare that you start off making $1,000 a day. But offline it's an entirely different story. In the real world, when people meet face-to-face, a 10-minute conversation with a prospect can lead to a $1,000 sale. I know this from first-hand experience. You see I've been in that position several times. How? I'm an author who uses Quickie Seminars to sell my information products. What is a Quickie Seminar you ask? It's a 3-hour talk that you give based around the topic of your information product. If you sell DVD's that teach people how to paint murals, your Quickie Seminar would in turn offer similar informational content. Quickie Seminars are delightful tools for infopreneurs because they can provide you with a same day pay day. You give a Quickie Seminar on Tuesday, you can take home $200- $5,000 on Tuesday. Best of all, your competition is slight, if any. How One Stay-at-Home Mom Uses Quickie Seminars to Make a Years Worth of Salary in 20 Days I once attended a 3-hour seminar given by a writer named Stacy Banner. Stacy only managed to herd her audience into $1,100 in information product sales that night. However this was just one night from her 10-day Quickie Seminar tour. She confided in me that by the end of her tour she expects to bring home $15,000-$20,000. In fact, she does these seminars twice a year. They allow her to be a stay-at-home mom, while only working a measly 20 days out of the year. Take Advantage of the Quickie Seminar Circuit by Following These 4 Steps... 1) Choose a topic that you've created information products around. Almost any topic will do. Arts, photography, real estate, business, travel, writing, personal development, spirituality, computers, the Internet, take your pick. 2) Pitch your talk to seminar centers around the US that are always looking for new experts. These companies provide the room, the audience, and they will actively promote your seminar. Plus you'll get paid for giving the seminar. The most popular seminar center is The Learning Annex. The Learning Annex is one of the largest producers of seminars, lectures, classes and workshops throughout the United States. They have centers in San Francisco, Seattle, Los Angeles, San Diego, Chicago, New Jersey, New York, and Minneapolis. Altogether they produce more than 8,000 events a year. If you'd like to suggest a seminar to The Learning Annex, e-mail (Newcourse@LearningAnnex.com) a course description (no more than 1 page) outlining the topic you would like to teach, the title of the class, and the city you would like to teach in. Include a current resume or background information illustrating your qualifications. You will be contacted within 4-6 weeks if they're interested. 3) Present the seminar and sell your information products to the audience. 4) Happily take your profits home, or move on to the next city. Whoa! Take Off Those Rose Colored Sunglasses... As easy as all of this sounds, there are some major snafus that unseasoned quickie seminar initiates commit. Some infopreneurs do a hard sell. They talk about their book during the entire seminar, constantly referencing pages, and telling the audience, "Well I won't talk about that right now... but it is in my book." This makes audience members feel like they MUST buy your book. That's no good! Audience members come for helpful, solid information. Give them what they cam for, and they'll bless you with sales. No hard sell is required. Other infopreneurs don't accept credit cards. Big mistake. One thing you'll quickly discover is that most people want to pay by credit card. This is especially true if you're selling more than one item. And still others situate their sales table on a less frequently traveled path. Place your products on a table within the path of the bathroom, water cooler, or the exit. The more people are required to pass your stuff, the more likely they are to stop, look and buy. So what are you waiting for? This is one marketing and business segment that isn't oversaturated with a ton of competitors. Get started today and YOU can completely dominate your niche on the Quickie Seminar circuit. But the only way to win this game is by getting out there and playing it. About The Author Alexis Dawes is the author of "Speaking For Profit: How to Profitably Use the Platform to Make $200-$10,000 a Night Giving 3-Hour Seminars." This 115+ page e-book gives detailed information on how to fully use the Quickie Seminar Tactic to boost your profits. You can check it out at (http://www.Speaking-For-Profit.com).
|
RELATED ARTICLES
Creating a Book Poster Posters can be a great and inexpensive way to promote your book. But don't rush right out until you know the key items to include on your poster. FSBO Author believes in Bookswaps Hi Noel, A First Time Authors Publicity Kit Materials If you're a new author that has been requested to send publicist materials, you may feel left in the dark on what to send. Here's a list of the usual items. How to Create an Amazing Author Website Without a website, an author is unknown.Without a website, an author sells fewer books.Without a website, an author has limited web presence.Without a website, an author has limited media presence.Without a website, an author can't maximize his or her creativity, expertise and talent. How to Make Money With Your Short Stories, Poems, Essays, and Novels Recently, someone rated my "Online Book Marketing" article a 2 out of 5. That person apparently didn't like the article. My guess is that he or she was turned off by the marketing angle. Writers write; they don't sell. Some writers even view the concept of selling or marketing their work as somehow inherently wrong. Attract More Buyers to Your Book: Use Metaphors Surprise your potential buyers. Give them chocolate frosting! You, Your Book and the Internet! Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are buying books today online than they were yesterday. Best Selling Book Cover Design To get a book cover design may be expensive and painstaking one. Book cover and the layout of the inside pages should catch the eye of the readers in today's market. Book cover the marketing tool for any writers or publishers if you got that one right then you work is half done. Find a Designer who user the state of art software to which is preferred by most printers. Best Sellers Aren?t Written ? They?re Made - It?s All About Promotion Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. With so much competition, making the best-seller list is no easy task. So how is it that out of the thousands of mysteries published each year, some become best-sellers while others never get past the publisher's front door? The answer is simple ? promotion. How Many Ways Can You License Your Tips Booklet? You've been thinking about writing a tips booklet. After all, it's shorter, faster, and easier than writing an entire book. A single tips booklet manuscript can be recycled over and over again, developing a new income stream with each deal you make. The booklet can be distilled from a book you've already written, a newsletter you distribute, or from sound bites you continually share with clients, audiences and anyone who will listen. Online Book Promotion Beats Traditional Seven to One - Part 1 While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention. While you may have a success or two, most of your efforts will bring poor book sales. Poetry Chapbooks: Ten Tips for Promotion There are several ways of publishing your chapbook. You can do it yourself with a printer and a heavy duty stapler; you can submit a manuscript to a literary entitiy that publishes chapbooks; or you can try a self publishing company. It is fairly easy to get your poetry bound in a chapbook, but the real challenge is trying to promote it. FAQs about Book Signings Since I self-published my first book, "101 Ways to Improve Your Communication Skills Instantly," in 1998 and began doing book signings shortly afterward, many people have asked: The Booklet Journey Opening a New World 1991 was a pivotal year in my life. My professional organizing business was 8 years old. Colour and Book Covers - What You Should Know if Youre Self-Publishing Color is tricky at the best of times. If you want exact color management (such as a particular shade of blue for a university logo) you really should use something called spot color. Spot colors are specially mixed ink colors. Like the paint you purchase for your walls, the spot colors, or PMS colors (PMS stands for Pantone Matching System), are mixed according to pre-determined recipes. Each color in the PMS spectrum has an assigned number. When a client picks a number, the ink is mixed according to that recipe. It's usually more expensive than process color printing. Book Promotion Myth -- The Best Place to Sell Books is a Bookstore When authors think of their audience buying books they think of bookstores. This myth sends authors taking the long, arduous road to seeking out an agent, a publisher, hoping their book will become a best seller. It won't. Why? Distribute Your Self-Published Book Online 8 Ways - Part 2 If you are discouraged because traditional methods of book or product distribution haven't brought you the profits you wanted, think Internet distribution. This Online promotion method is good for the long haul and costs you little time or money. With Online distribution the self-published author or Web business site gets to keep all the money. Publishing Your Book?What Way is Best For You? - Part 1 Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you to the publisher. Maybe you've already sent out your query letter to some agents. You dream how great it would be to be taken under the publisher's wings. Increase Book Sales: When a Book is No Longer Just a Book for Sale Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Top 10 Tips for Book Titles that Sell Well A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four seconds on the cover. While some long titles have succeeded, usually the shorter, the better. |
© Athifea Distribution LLC - 2013 |