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Choosing Your RSS Reader
If you want to be able to read RSS feeds then you are going to need an RSS reader. The types of RSS reader that are available to you come in two flavours. There is the desktop RSS reader and there are the online or web RSS readers. Choosing your RSS readers need not be a difficult task, to be quite honest most RSS reader software performs much the same task. It downloads the RSS file and parses it into a readable format for you. Rather than trying to ram this or that product down your throat I am going to tell you what to look for in an RSS reader and share my personal preference. Now I think the first and most important feature you will look for in your reader is price. Lets face it most of the software out there today is free so a fee based solution had better be outstanding. One free solution I did try but did not like, just my preference is Amphtadesk. This run from your desktop but displays the feeds as a webpage. This offering is open source and runs cross platform. Another feature you need to look for is ease of use. You don't want to spend hours trying to figure out how subscribe to a feed. Again this is going to be your own preference as everyone has their own abilities. I would suggest that if you can't subscribe to a feed after a few minutes then you are probably using the wrong software for you. A feature you will need in your RSS reader is the ability to import and export your OPML file. This is a file that holds all of your RSS feed subscription addresses, just like a list of email addresses. You will probably try several RSS readers over time before you settle on one you like. Without OPML you will have to manually subscribe to all of your feeds if you change your RSS reader. Speed is of the essence. The more feeds you subscribe to the longer it will take to download them. I have used one desktop based RSS reader that took fifteen minutes at each update to download and parse the feeds. If your RSS reader turns out to be slow, dump it, there are plenty more out there. I went through this process a while back and went through dozens of RSS readers. I finally settled on Bloglines, a web based RSS reader. There are other web based RSS readers out there, here is a list of RSS readers that I know of. I chose Bloglines as it was fast and easy to use and continues to work well for me. You can find out more about RSS at Newsniche and how it can help you.
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As your blog gets more popular, you may start to find that on any given day, you have a representative cross-section of prospects and clients at your site. If you have a question for them, you can just... ask. True, you can post a link to a survey in your newsletter or on your site, but these are not as interactive as the ability for your audience to comment. They will comment, and you can reply to ask them to expand, or clarify. Conversation gets going and before you know it, a bond is formed, a much stronger bond than occurs in a one-way conversation.Cheaper (and faster) way to start a resource or authority site. Five years ago, if you wanted to start an authority site, your best bet was to build a portal with a specialized directory at its core. Three years ago, you were better off starting a forum with a resource section attached to it. Last year, your top bet was a feed-enabled content management system, especially as more parts of content management systems began to have content feeds related to them. (I have 12 feeds for each of my PHP-Nuke based sites, though they don't work as well with Google Tap.)Now, if you want to be the expert, you want to start a blog. If you're blogging consistently, you have a hub of information collected that will inspire return traffic. You have a collection of links to articles, sites, and tools. You can constantly write up your own opinion editorials on each of these items, as well as fact-based analysis of news and events that can help your audience make better choices. As blog software matures you can now categorize, and alphabetize your links, and with the ability to ping multiple sources as well as leave trackback links to other sites, you can send your readers through a ring of related, freshly updated information that ultimately leads back to you.Spend less money on advertising as your blog becomes more popularI can't promise you that you'll never spend another red cent on advertising costs. However, the amount of free advertising you get from having your blog link or RSS feed listed in dozens of search engines and directories, and popping up in feed readers is not to be underestimated. You'll probably still want to do some ezine advertising when your new ebook or software release is debuted. But you may not need to buy as much advertising or purchase as often.Then there is the fact that many newsletters that are also published to RSS feeds have wider reach. I've found that it's worth the extra money to appear in both versions ? ask your favorite publisher for details. For publications that allow this, it's normally only 20% extraSave money by retaining visitorsYou've probably heard a thousand times that it is easier to sell repeatedly to an existing client than it is to find a new one. So how do you get that visitor to come back, and possibly buy again?A constant stream of new information on a particular topic work is enough to keep people buying a daily newspaper, subscribing to a magazine or viewing a television series.Frequent updates can work the same way for your site.With bloggers being named People of the Year by Time magazine last year, if you're not blogging in 2005, you're going to be left in the dust by other sites in your industry that do. It doesn't have to take up a lot of extra time, and the time it does takes is made up for in the money you can save. Learn how to Create a RSS Feed Creating an RSS (Really Simple Syndication) feed is really quite a simple process. RSS is a lightweight XML design that is really easy to setup and implement. It's a great way to pass on important updates, send out your articles or news, or send out your favorite website links! Cash In Your Blog - 4 Ways to Profit From The Hidden Revenue In Your Blog Most webmasters and online business owners know that a blog can bring you additional revenue from advertising, and more traffic from search engines. Then there's the additional benefit of having a great way to spark productive dialogue between you and your prospects. But did you know that your blog itself may be worth thousand of dollars to you in its present form?The day I learned that my blog held such hidden treasure was one of those happy accidents that can make life such a fun adventure. All I wanted to do was find out why some of my newsletter subscribers had not crossed over to my blog audience.In an informal poll, I found that many of the fans of my newsletter were overwhelmed with the amount of free information on my site, and felt that they'd never catch up to reading it all. This led to several discoveries about how I could find a way to make the information more accessible to them without disrupting the enjoyment of my feed subscribers.If your blog has export capabilities, you can use any of these techniques to generate revenue from your blog and make both your newsletter and blog subscribers deliriously happy.Method One: Monitor Your Popular Blog Topics as Ideas for Future ProductsAs you begin to monitor which topics have the most responses, you'll be able to see a pattern that tells you what your audience likes the most about your site. These themes often give you clues about what your next product could be. For example, as I continue to cover free Google tools, tips and news in my blog on Tuesdays, I've noticed that this is the day that I tend to have the most subscribers reading every entry. With that information I was able to create a free Christmas gift for my audience that they'll be able to use as a reference guide.Your next best selling software idea, book or tool could come as a result of watching topic popularity, if you learn how to track audience response.Method Two: The Subscription ModelWhen you're blogging daily, sometimes several times a day, and much of the information on your blog continues to be useful months after you publish it, your audience is probably aware of this. Search engines may be doing a fine job of helping your fans find the information they're looking for at your site, but you'll also find that a cross-section of them would rather digest a periodic collection of your posts for use at a later time.Should you find this to be the case, instead of purging your archives, you can create a "Best of" compilation on a weekly or monthly basis, and charge for electronic distribution. Or you could charge advertisers to be featured in these periodicals the same way you would a newsletter, and offer them to your audience at a discounted rate, as a premium version of your present ezine. Method Three: Turn Your Archives into an EbookWith a blog that focuses on a narrow, popular theme, you could be sitting on a gold mine and not even be aware of it. Whether your blog contains tips for newbies in your field, expert advice for veterans, or success strategies that build on each other, you could be in the position to supply a demand for needed information.There are a couple of tricks you'd have to learn to convert your archived blog posts into an ebook, but you'd be surprised about how easy this process can be. Method Four: Make Your Entire Blog Into a Printed BookI know what you're thinking. "Why would anyone pay for my blog as a book when it's free at my site?" Under certain circumstances, you'd be surprised to find how many people would rather have a portable collection of your blog posts when the quality is consistent. The online version of your blog is the ultimate free trial. Many sites have been using this logic long before the web log came along to allow users to preview their services.For example, the sheer volume of the free traffic generation tips on my site was repeatedly described during my informal poll as "overwhelming". It's one thing to try and read 2000 web pages in front of your computer, but it's not as daunting to peruse a 400 page book in the comfort of your home. Converting your blog into a yearly volume may be a viable solution if consuming the amount of data in your archives is a daunting task. And there are ways to accomplish this that have no start-up costs.If you're still not convinced that it's not worth the set-up to convert your blog into a periodical, ebook or printed edition, consider this.On Monday morning I issued a press release regarding the transformation of my blog to a book, as a test to measure interest. It's almost 4 a.m. Pacific time as I write this, and so far it has been read over 23,000 times, resulting in a distinct increase in general traffic, not to mention the best initial sales debut of any product at my site since this past summer.Just imagine what that kind of interest could do for your site - and how much money you may be leaving on the table right now. Making your blog available in other formats is worth a look. Why I Use Bloglines as My Default RSS Reader Choosing a decent RSS reader to browse and read your favourite RSS feeds was not a straight forward task. I tried and tested many different windows desktop readers but I ended up uninstalling them for one reason or another. Then I found Bloglines and I am pleased to say I have not yet been disappointed with it. How to Make Money from Your Blog Content Writing a blog can be fun and exciting, but it can also be rewarding. If you do not know how to make money from your blog content then you need to consider implementing the following suggestions in your blog. Small / Medium Business Blog Process Outsourcing as a Website Traffic Building Service You are a small or a medium business owner. You have a well designed business website. It is a Search Engine Optimized (SEO) website for a limited set of keywords. However, with changing rules of SEO and new competitors entering the market, your select keywords stand a slim chance of surviving the onslaught. What are the chances that your website will remain on the top when a potential customer searches those special keywords on a search engine? To make matters worse, Search engines change their algorithms without any notice and suddenly your site is no longer in top 10 results. So what is the solution? Blog Reflection I still consider myself to be a blog writing novice but as I've got a few entries under my belt I can tell you about an unexpected bonus of this journaling process. A lot of people think that blog writers are just people who are tooting their own horns blabbering on self-righteously about what they believe to be true in life. On the contrary, for me writing a blog has helped me to reflect on my experiences that I may have otherwise have forgotten if I hadn't written them down. It has become a process of self-actualization, whether others have read my thoughts has become less of a priority for me. When I read over my past entries I am surprised to hear about thoughts, ideas, and wisdom that is quite relevant to my present experiences. It's like I already knew some of the solutions to my problems in the present, but I still had to go through the experiences to actually have this knowledge become truly learnt. I also find it rewarding in both the respects that I get to 'relive' certain moments in my life, and I get to analyze my previous thoughts. This analysis often leads me to new ideas that I couldn't see clearly when I was in the original moment. 'Reliving' past experiences by reading old journal entries can be a powerful experience indeed. You can be transported to the moment in time you were writing about, as well as the moment and feelings you had when writing the blog entry. Experiencing these events and feelings again can be a really enlightening process, especially if the emotions you had were strong ones. An example of this from my blog www.thepowerofeverythingthatis.com is a recent upheaval of emotions I wrote about when a young lady I'd been dating and really started to like a lot told me she didn't want to kiss me anymore. Now when I read this entry I can feel those same painful feelings, but in a new light as the time has passed and I've moved on. It gives me hope in understanding that all feelings pass, and also in the knowledge that all things happen for a reason. This knowledge I couldn't see at the time as I was totally enveloped by my agony. These insights into past feelings and thoughts have been an eye opener for my self-introspection process. I think the blog can give you the chance to get to know yourself better, something all humans could find beneficial. All of us are on quests to find out who we are and why we are here on Earth. The blogging process might just be another avenue for people to find out who they truly are. Keep on writing my friends! Who Would Use RSS My previous two articles "What is RSS and Why use RSS" focused on how we can give our customers a better online experience while lessening the hassles for the online marketer. In this article I'm going to offer you another way to look at RSS ? from the standpoint of a new emerging profession: the channelmaster or newsmaster as Robin Good calls it. These are going to be the "Who's Who" of RSS in the coming months and years.I remember when email was the new thing for the average person; everyone was excited about the "new" technology. It had been around for awhile in the tech world but not with the average person. When we all started using email, it was so fascinating to be able to send out a message anywhere and get an answer back the same day! Details of Getting a Blog Blogs, the abbreviation of Web Logs (online journals), are becoming more and more popular all the time. People are starting new blogs at an astounding rate so it's safe to assume that there are constantly people out there who want to know how to get a blog going. Despite personal feelings about the actual quality of the majority of blogs out there on the Internet, that's what I hope to be able to help you do with this article. |
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